M&C Saatchi and LIDA join forces to create new agency

M&C Saatchi and LIDA join forces to create new agency

Creative agency M&C Saatchi and customer agency LIDA are to join forces to create a new, integrated creative agency which will sit at the heart of M&C Saatchi UK Group. The 225-strong agency will offer a broader range of skillsets including tech and innovation, partnership marketing, customer experience and data analytics.   The newly merged agency will be led by […]