It is said that the simplest ideas are often the most effective. Marketing and Consumer Research business Come Round, seem to be proving that with their exciting new concept, which Marcomm News decide to investigate. “The company slogan sort of says it all – Parties to make the nation talking. That is what we do, […]
Party hard, but party responsibly, is the latest message Bacardi are trying to spread across India. In partnership with Indian digital agency, Webchutney, the alcohol giants have come up with a digital sobriety test called ‘Walk the Line’. “The installation is placed at bars and clubs across the cities. After a night of partying the […]
