New Originals Company making their own path

New Originals Company making their own path

New Originals Company, the first truly European tofu company, is delighted to unveil their visual brand identity, designed by BrandMe to communicate their defiantly different entrepreneurial spirit and timeless quality. The New Originals Company GmbH, based in Vienna, unites strong brands (such as Lunter, Omami and Inedit) in one brand house, to set the course […]

Plant-based food brand THIS™ brings its trademark humour to TV in their biggest ever campaign, created by St Luke’s

Plant-based food brand THIS™ brings its trademark humour to TV in their biggest ever campaign, created by St Luke’s

THIS™, the UK’s fastest-growing top 10 plant-based food brand, is bringing its trademark humour to TV screens during Veganuary with the debut advertising campaign from its new creative agency, St Luke’s. “THIS™ Changes Everything” marks the biggest advertising campaign by THIS™ since it was founded in 2019. It was created by St Luke’s in response […]

THIS™ APPOINTS ST LUKE’S AS LEAD CREATIVE AGENCY

THIS™ APPOINTS ST LUKE’S AS LEAD CREATIVE AGENCY

THIS™, the fastest-growing plant-based meat alternative brand, has appointed St Luke’s as its lead creative agency following a competitive pitch managed by new Marketing Director Debbie Epstein, in a pitch called following the decision to scale-up marketing investment for the key new year trading period. St Luke’s will be the creative agency of record for […]

Plant-based gelato Gigi launches with category-changing branding by Straight Forward Design

Plant-based gelato Gigi launches with category-changing branding by Straight Forward Design

Gigi, an innovative plant-based Italian-style gelato, launches with brand and packaging design by London agency Straight Forward Design. Interest in plant-based eating is soaring, and Gigi spotted a gap in the market for a gelato that’s jam-packed with vitality-boosting nutrients, as well as being rewarding and delicious. The gelato is made with cold-pressed fruit and veg […]