Plusnet has launched Massive Value. Massive Plus, a new brand platform built for people who know a great deal when they see one, alongside Plusso, its new pink fluffy champion of value. The social first work celebrates Plusnet as the home of value, perfect for consumers who want to save on everyday essentials, so they […]
Plusnet is taking its iconic Plus logo to new creative heights with a playful, design-led campaign launching this November 2025, marking the brand’s first major brand media investment since 2023. Developed by Droga5 London, part of Accenture Song, the new work centres around the familiar Plusnet plus, revealed in delightfully tactile and unexpected ways across […]
Plusnet’s latest brand campaign rolled out August 12 in what is a new creative direction for the home phone and broadband provider. The TV ad still features Plusnet Joe, but price is no longer the main focus. Instead the concept centres on the unrivalled customer service Plusnet provides, with the endline “Broadband that loves you […]