The COVID-19 effect on brands: Consumers turn against private healthcare firm HCA while Instagram and Pot Noodle flourish

The COVID-19 effect on brands: Consumers turn against private healthcare firm HCA while Instagram and Pot Noodle flourish

New consumer sentiment analysis shows the impact that the spread of the global Covid-19 virus is having on UK brands, from private healthcare to social media.  Private healthcare firms, such as HCA, are experiencing the most significant drop in consumer sentiment, according to data intelligence gathered by brand management agency proquo ai.  Stockpiling has seen consumers turn […]