easyJet unveils world’s biggest Christmas lights show on a plane at London Luton Airport

easyJet unveils world’s biggest Christmas lights show on a plane at London Luton Airport

Hundreds of people at London Luton Airport were treated to a spectacular festive surprise, as they witnessed the world’s first Christmas light show to feature a 120ft aircraft. easyJet provided an A320 Airbus to airport ground staff who created the spectacular festive experience by wrapping the aircraft with Christmas lights.  The lightshow left the audience […]

Swarovski spreads the sparkle this Christmas with a host of new experiential marketing activations

Swarovski spreads the sparkle this Christmas with a host of new experiential marketing activations

This Christmas Swarovski is spreading the sparkle and putting customer experience at the forefront of its marketing activations. Moving away from traditional advertising mediums Swarovski is placing the focus on experiential moments designed to engage and surprise, bringing Swarovski’s signature sparkle to the streets of London, Manchester, Glasgow and Birmingham. The experiential activations were developed […]