Sun-Maid raisins are “breaking up” with fruitcake just in time for the 2023 holiday season, the Sun-Maid Growers of California recently announced. The decision to split with the holiday dessert many people love to hate—88% report an aversion to the often regifted delicacy—includes a desire to find a new dessert partner that showcases the versatility […]
Full-service food and beverage marketing agency quench is handling the creation of a digital campaign for B&G Foods’ Victoria pasta sauces. quench is part of Pavone Group, a full-service marketing group with offices in Philadelphia, New York, Atlanta and Harrisburg, Pa. The digital media campaign, targeting the Northeast, will promote Victoria’s premium pasta sauces throughout […]
Work will kick off in November on Facebook, Instagram and TikTok 4C Foods Corp. has chosen food and beverage marketing agency quench as its social media agency. An initial campaign will launch in November with an objective of driving brand engagement and growing an audience across several social media channels, including Facebook, Instagram and TikTok. quench won the […]
Win expands Sun-Maid’s relationship with food-and-beverage agency after several years of award-winning 360 activations Food-and-beverage advertising and marketing agency quench has been named the lead social media agency for Sun-Maid Growers of California, agency President and CEO Michael Pavone announced today. The scope of the new work will include activations on TikTok, Facebook, and Instagram. “For […]
Sun-Maid And Quench Campaign Embraces Raisin’ Status As Shunned Halloween Treat