Fallon London launches ‘Cold Water’ campaign with AXA

Fallon London launches ‘Cold Water’ campaign with AXA

Fallon London and insurance brand AXA has launched a social and online campaign aimed at promoting the AXA brand and their health screening test: Realise Health. The campaign documents the story of the Blue Tits Cold Water Swimmers, a group of ladies in West Wales who swim together every day throughout the year. The campaign shows the value […]