Ready10 has been appointed as the creative communications agency for yfood in the UK, leading a six-figure brief across consumer and trade PR, talent and influencer content, following a competitive pitch process. After securing increased listings across Tesco, Co-Op and Boots, the German brand – recently acquired by Nestle and now stocked in more than […]
Advertising and marketing professionals have significantly different priorities when it comes to customer experience because they are working to different internal mandates. This is according to Adobe’s 2019 Digital Trends Advertising in Focus report. For advertising professionals, the biggest priority for almost half of respondents (46%) is to demonstrate Return on Investment (ROI) to the rest of […]
