me&dave creates lifestyle-led brand for Canary Wharf’s first-ever build-to-rent development

By on    Branding, Latest, Marketing  

Canary Wharf Group (CWG) launches build-to-rent (BTR) venture, Vertus, with an experience-led brand and marketing strategy by integrated branding agency me&dave.

me&dave creates lifestyle-led brand for Canary Wharf’s first-ever build-to-rent development

According to PWC, by 2025 60% of Londoners will be tenants; and Savills reports that BTR has seen a 34% growth in the past year alone, with 140,000 homes completed or in the pipeline. Bringing ‘Residential Leasing’ to London, Vertus – which comprises three high-spec apartment blocks – introduces a new standard of build-to-rent, including […]

me&dave throws new light on City living with One Crown Place branding

By on    Branding, Latest, Marketing, Media  

me&dave throws new light on City living with One Crown Place branding

Branding agency me&dave has created the identity for One Crown Place – a mixed-use development with two prismatic residential towers, office and retail spaces, destination restaurant, hotel and private members’ club – in EC2 London, which real estate advisor CBRE launched to buyers on 1st March. Working closely with CBRE, me&dave developed a brand that […]