AMV BBDO creates a new campaign for global launch of Rexona’s new body deodorant, urging people to free themselves from the fear of body odour (B.O.) This week, the world’s No.1 antiperspirant and deodorant brand Rexona (also known as Sure, Degree, Shield) is rolling out a bold new campaign to promote the launch of its new Whole Body Deodorant […]
Award winning brand design agency PB Creative has continued its partnership with global FMCG brand owner Unilever, to create a new Rexona (Degree in the US / Sure in the UK) anti-perspirant range for the teen market. Keen to launch a suite of anti-perspirant products tailored specifically to keep teens feeling fresh, the Rexona brand […]
PB Creative has given Rexona a sporty new look that taps into the passion that the brand’s core consumers all over the world have for football. Unilever asked its global strategic partner, PB Creative, to develop a fresh brand identity for Rexona (Sure in the UK and Ireland) that would connect with fans through a […]