Men’s deodorant brand Rock Face turned England’s World Cup last-16 victory over Mexico into a real-time campaign, handing out free cans of its 48-hour antiperspirant deodorant to fans heading straight from the pub to work on Monday morning. The moment was created by the Government’s emergency decision to extend pub licensing hours until 5am, allowing supporters to watch […]
Men’s grooming brand Rock Face has launched a UK-wide OOH and social campaign to show that men can smell amazing, without buying into the ridiculous posing and pouting of men’s fragrance ads. The ‘Makes Scents’ campaign, created by agency Insiders, promotes Rock Face’s range of male toiletries and body sprays while poking fun at the cliched tropes of men’s […]
Creative agency Insiders has started 2025 with five new business wins in the FMCG space. Insiders has been appointed by healthy childrens’ food brand Little Dish, men’s grooming brand Rock Face; Noodle brand Kabuto, food brand Two Chicks, and is confirmed as the agency of record for food and supplement brand Hunter & Gather. All […]