Royal College of Midwives – Marketing Communication News

Pampers Launch ‘Push’ the next instalment in the #ThankYouMidwife campaign

By newsroom on June 7, 2018 Advertising, Latest, Marketing

Since December 2017, Pampers has inspired over 15,000 people to say #ThankYouMidwife. However, with 1,900 new babies born every day there is still an important job to be done in recognising this incredible profession. So, this summer, Pampers are rallying the nation to continue to say #ThankYouMidwife with a playful new TVC, social, PR and influencer […]

Pampers say #ThankYouMidwife in new campaign by Saatchi & Saatchi London

By newsroom on December 15, 2017 Advertising, Latest, Marketing

In the chaos, excitement and joy of birth, it’s easy to forget to thank the people who get you through it, the midwives. Whilst 80% of UK mums say it is important to thank their midwife, only 58% actually do so. As a result, 1 in 3 midwives feel under-appreciated despite putting new life […]