The Royal National Institute of Blind People (RNIB) has today announced the appointment of Challenger agency, VCCP Blue as its creative agency of record following a competitive pitch. RNIB, the Royal National Institute of Blind People, is the UK’s leading sight loss charity. They offer practical and emotional support to blind and partially sighted people, […]
Integrated creative agency MullenLowe today launches a new campaign – Alt Alts – in partnership with the Royal National Institute of Blind People (RNIB), the leading sight loss charity in the UK. Alternative Text (Alt Text) is a written description of an image, picture or photograph. It’s super important as it is read aloud by […]
On World Emoji Day (Wednesday 17th July), global socially-led creative agency We Are Social and the Royal National Institute of Blind People (RNIB) have announced a mission to make emojis – the universal online language – more accessible to blind and partially sighted people. In the UK, there are currently more than two million people […]