Zelensky’s Rallying Cry Inspires Creatives to Turn War Jargon into Donations

RXM Creative Search Engine Warlingo.org detects how many war terms a site is using, then suggests donating an equivalent amount to a suggested charity organization

Zelensky’s Rallying Cry Inspires Creatives to Turn War Jargon into Donations

At the Cannes Lions Festival of Creativity in June 2022, delegates were joined virtually by Ukrainian President Volodymyr Zelenskyy. He urged the global creative community to support Ukraine using the power of creativity in order to keep the conversations around the war alive, and keep the awareness momentum going. Galvanised into action by Zelensky’s address, […]

New Christian Louboutin Creative Campaign

New Christian Louboutin Creative Campaign

  The latest campaign for global luxury brand, Christian Louboutin, was designed by New York-based agency RXM Creative. It introduces a new size of their three original fragrances, which now come in a 30ml bottle. The campaign, called “Entering Christian’s Mind,” is comprised of various digital shorts and images, that will live on Christian Louboutin social channels (including Instagram stories) and the brand’s […]