Toyota Shares Messages of Hope, Strength, and Social Responsibility in Big Game

60-second and five-second spots highlight company’s belief in Respect for People

Toyota Shares Messages of Hope, Strength, and Social Responsibility in Big Game

Toyota Motor North America (TMNA) returns to advertise in the Big Game with a 60-second ad that shares an uplifting message of hope and strength, as well as a five-second “billboard” that encourages people to think about the impact they have on those around them and follow Centers for Disease Control and Prevention (CDC) COVID-19 guidelines.   […]

HSBC Life launches HSBC Life Well+ by encouraging everyone to make every day count

HSBC Life launches HSBC Life Well+ by encouraging everyone to make every day count

Continuing the success of the brand platform “Because a promise is a promise”, HSBC Life stands out from the wave of exercise-montage communications by digging deeper into an insight that people look to stay healthy because they not only promised themselves, but to loved ones closest to them. Since taking care of one’s health and wellness […]

Toyota Debuts Annual Heartwarming Holiday Commercial During NBC’s “Christmas in Rockefeller Center”

Spot is One of Three National Advertisements For The Holiday Season

Toyota Debuts Annual Heartwarming Holiday Commercial During NBC’s “Christmas in Rockefeller Center”

This year, more than ever, Toyota is celebrating the true meaning of the holiday season – an opportunity to spread joy and create memories. Toyota debuted their annual holiday ad, titled “Mailbox”, last night during NBC’s primetime special, “Christmas in Rockefeller Center,” with a personalized throw from a show host. “Mailbox” is a :60 second […]

Rita Ora Delivers Her First Augmented Reality Performance Live Over 5G in EE’s Latest Campaign For the New Apple iPhone 12 Pro

Rita Ora and Kevin Bacon star in EE’s latest campaign to celebrate the launch of the Apple iPhone 12 Pro, available on EE’s award-winning 5G network EE delivers an immersive experience like nothing seen before, as a delighted fan encounters an exclusive and enviable augmented reality (AR) performance by critically acclaimed singer-songwriter and global superstar Rita Ora live over 5G, through the new iPhone 12 Pro The new advert sees a larger-than-life AR avatar of Rita Ora perform her hit ‘Let You Love Me’ with London’s famous skyline as her stage. The performance, powered by EE’s 5G, uses real-time technology to demonstrate the next-gen capabilities of the new iPhone 12 Pro The campaign, created by EE’s advertising agency Saatchi & Saatchi, leads with a 60-second TV ad, with highlight spots including Coronation Street, The Voice Final, I’m a Celebrity Get Me Out of Here, and more

Rita Ora Delivers Her First Augmented Reality Performance Live Over 5G in EE’s Latest Campaign For the New Apple iPhone 12 Pro

EE, the UK’s number one network, reveals its latest campaign, starring critically acclaimed singer-songwriter and global superstar Rita Ora and film legend Kevin Bacon, celebrating the launch of the new Apple iPhone 12 Pro and EE’s Full Works Plan made for iPhone. The campaign pushes the boundaries of augmented reality, and through the power of EE 5G, introduces […]

Saatchi & Saatchi commits to opening up the advertising industry with Saatchi Ignite, Saatchi Open and Saatchi Home

Initiatives are part of a commitment designed to open up the advertising industry to people with different perspectives, experiences and backgrounds

Saatchi & Saatchi commits to opening up the advertising industry with Saatchi Ignite, Saatchi Open and Saatchi Home

As part of its 50th anniversary celebrations, Saatchi & Saatchi is launching a new roadmap designed to improve entry into the advertising industry for Black, Asian and Ethnic Minority talent, and those from low social mobility backgrounds.  Saatchi & Saatchi was founded in 1970 by two brothers, the sons of Iraqi Jews who escaped persecution in Iraq […]

Discover the Possibilities with Toyota’s All-New 2021 Venza Campaign

National marketing effort launches new model

Discover the Possibilities with Toyota’s All-New 2021 Venza Campaign

 Built for the seekers of new experiences and adventures, Toyota’s all-new 2021 Venza delivers on this quest, empowering drivers to discover the unlimited possibilities that await them on the road ahead. Today, Toyota celebrates Venza with the launch of the “Seekers of New” marketing campaign.  “The new campaign beautifully highlights the best that Venza has to offer,” said Ed […]

Toyota’s “GO HIGHLANDER” Campaign Begins Airing Today

Toyota’s “GO HIGHLANDER” Campaign Begins Airing Today

Toyota’s all-new Highlander campaign “GO HIGHLANDER,” originally scheduled to air in April, will begin airing today through 30th August. Toyota’s agency partners – Saatchi & Saatchi, Burrell Communications, Intertrend, Conill Advertising, and Zenith (placing TV and outdoor media buys) – worked together on the launch of the campaign to showcase creative that highlights the 2020 Highlander’s enhanced power, dramatic new […]

Sam Hawkey Named New CEO Of Saatchi & Saatchi London

Sam Hawkey Named New CEO Of Saatchi & Saatchi London

Saatchi & Saatchi has appointed Sam Hawkey as the new CEO of Saatchi & Saatchi London. Hawkey takes up his role today as the agency opens the doors of its Chancery Lane headquarters.  The office re-opens for a limited number of employees, with a booking system and social distancing measures in place, for the first time […]

P&G Safeguard Philippines launches its BayaniHands Project to inspire the people to join hands for a cause

P&G Safeguard Philippines launches its BayaniHands Project to inspire                  the people to join hands for a cause

Today’s situation may be tough, but no matter what, we can always power through because there is a hero in each and every one of us.  Coined from the Filipino term ‘bayanihan’, or the communal unity of working together to achieve a common goal, the brand is encouraging Filipinos to become everyday heroes by doing what […]

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