HomeAway is taking the fight to Airbnb in a new global campaign encouraging people to book whole houses for their holidays. The campaign, created by Saatchi & Saatchi London, takes a light-hearted look at the advantages of booking a house or villa for your holiday, as opposed to staying in someone else’s home or in […]
Saatchi & Saatchi Thailand has launched a new campaign for GrabCar with an online film. A sequel to their launch film ‘Super Easy Life’, the new film – titled ‘Super Sweet Dream’ – centres around the ultimate comfort ride available through GrabCar’s mobile application service powered by GrabTaxi, which enables customers to book superior rides anytime, anywhere. […]
Toyota has seized on Siri voice control and uses a radio spot to interact with drivers’ mobile phones. Saatchi & Saatchi, together with the motoring giants, developed the ad, in order to get people to think twice before using the cell phone while driving. The radio spot simply communicates to the mobile to switch itself […]
As part of “For Those Who Do” campaign, the “Getaway” film involves the consumer in a story centered around the versatility of the new Lenovo Yoga 11S, in the way only Lenovo can. It’s dark and slightly subversive. Stylish without being too sleek. And, best of all, it showcases our single product’s four incredible modes, […]
Omnicom Group and Publicis Groupe have announced that they have signed a definitive agreement for a merger of equals, creating the world’s leading company in communications, advertising, marketing and digital services, with combined 2012 revenue of $22.7 billion (€17.7 billion). Based on closing prices on July 26, 2013, Publicis Omnicom Group will have a combined […]