Simone Moessinger Joins Preacher Amsterdam as its Executive Creative Director

Simone Moessinger Joins Preacher Amsterdam as its Executive Creative Director

The 72andSunny, Anomaly, and W+K alum will drive the creative vision for Preacher’s growing European footprint Preacher Amsterdam has made its first major creative leadership hire, welcoming Simone Moessinger as Executive Creative Director. She joins the agency following its first full year in the Netherlands, during which time it has taken on a roster of […]

GetYourGuide Launches Global Brand Campaign “Book Forward to It,” Reframing How Travellers Think About Planning 

GetYourGuide Launches Global Brand Campaign “Book Forward to It,” Reframing How Travellers Think About Planning 

Appealing to the 80% of travellers who prioritise preparation over impulse, GetYourGuide and creative agency Preacher flip the script on travel spontaneity  GetYourGuide, the world’s leading marketplace for travel experiences, has unveiled its 2026 global brand campaign and platform, “Book Forward to It.” The campaign makes a sharp, playful, deeply human argument for why the […]