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Home»Posts tagged with»Simon Fuller

Andy Murray appoints Aesop to create brand identities for new company 77

By newsroom on October 2, 2013   Latest, Marketing, People  

Andy Murray appoints Aesop to create brand identities for new company 77

Tennis star Andy Murray has appointed Aesop to create a brand identity for him and his recently-formed management company, 77, following an eight-way pitch. The agency has been tasked with creating two identities; one for Murray, which will appear on his sportswear, and one for 77 which will appear on company collateral and touch points. […]

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