Online retailer Very.co.uk has announced its first full channel sponsorship of Sky Living. The campaign will go live on September 1 and runs for six months across linear TV, VoD and online. Debuting on Sky Living, the campaign shows consumers how to ‘get more out of every day’ by showcasing Very’s department store range. The […]
http://www.youtube.com/watch?v=tZqr__M7XZs Nissan, the car brand, has launched a 12-month multi-channel deal with BSkyB’s Sky Media to launch its redesigned Micra model through a sponsorship push featuring Olympic heptathlete Katarina Johnson-Thompson. The partnership targets young women through idents aligning the Micra with drama programmes including ‘Elementary’, the US adaptation of ‘Sherlock’, ‘Hannibal’ and the upcoming series, […]