‘It’s Not Business, It’s Personal’: Facebook, TBWA\RAAD showcase people behind local businesses in new SMB campaign, #LoveLocal

By on    Advertising, Agency, Latest, Marketing, Media, Mobile  

Facebook and Instagram users can support small businesses with a pledge frame, an Augmented Reality (AR) powered Instagram filter or by simply using the hashtag #LoveLocal.

‘It’s Not Business, It’s Personal’: Facebook, TBWA\RAAD showcase people behind local businesses in new SMB campaign, #LoveLocal

Facebook has teamed up with leading regional creative agency, TBWA\RAAD, for its new campaign, #LoveLocal, an initiative to support local small and medium businesses (SMBs) in the Middle East and North Africa (MENA) region, which have been among the hardest hit during the COVID-19 pandemic. The campaign will amplify the voice of local SMBs, shed […]

New Sensis Campaign by Ogilvy Melbourne Is A Balancing Act

By on    Advertising, Agency, Latest, Marketing  

New Sensis Campaign by Ogilvy Melbourne Is A Balancing Act

Sensis is launching its first ever brand campaign, created by Ogilvy Melbourne, highlighting Sensis’ supporting role, especially in the small to medium business (SMB) arena. Sensis’ director corporate affairs, Libby Hay said the time was right for the company to launch a campaign focusing on the essence of what they offer customers, and the role […]