Today YouTube announced its Christmas Ads leaderboard, with a few surprises within the top 10. 2020 has been a year full of the unexpected, and this year’s Christmas leaderboard is no different with Smyths Toys hitting the top spot previously held by John Lewis. The top five positions are held this year by JD Sports, Aldi, […]
The toy superstore brings magic and play to the forefront of this year’s campaign Oscar is back and his imagination takes on the whole world Delving further into the If I were a Toy idea, the advert asks the question if you were a toy what would you be?
Toy superstore giant, Smyths Toys Superstores, has revealed its Christmas advert for 2020, “If the World Were a Toy”, with Oscar returning to our screens once more. Following a fun tease campaign this week across social channels, seeing iconic landmarks transform into must-have toys, the TVC is intended to bring some more magic and play into […]
Toy retailer Smyths Toys Superstores has appointed McCann Manchester to head up its creative business, previously handled by TBWA/Manchester, following a competitive pitch. Effective immediately, McCann Manchester will work across the retailer’s 88 stores in the UK and Ireland. Martina Moran, senior marketing executive at Smyths said: “The McCann team demonstrated they understood us as a team, understood us […]