SPECIALGUESTX AGENCY INVENTS THE FUTURE OF LUXURY JEWELRY, POWERED BY AI

SPECIALGUESTX AGENCY INVENTS THE FUTURE OF LUXURY JEWELRY, POWERED BY AI

Three Devices That Mix Luxury Jewelry With a Customized AI Experience Serve as Proof of Concept for Delegate Thinking, the Agency’s Concept for the Future of Luxury AI SpecialGuestX, a creative technology agency built to reinvent stories of brand innovation through AI, data, robotics and automation, has unveiled a startling and unparalleled collection of three […]

Night Shift: A Beauty Editorial Created by SpecialGuestX in Collaboration With Estevez & Belloso That Brings Generative AI Directly Onto the Shooting Set

Night Shift: A Beauty Editorial Created by SpecialGuestX in Collaboration With Estevez & Belloso That Brings Generative AI Directly Onto the Shooting Set

Created by SpecialGuestX, Night Shift is a beauty editorial that brings generative AI directly onto the shooting set, not as a post-production tool, but as a collaborative creative instrument working alongside photographers Estevez & Belloso, models, and beauty artists in real time, allowing for true co-creation between human artistry and machine imagination. Night Shift portrays the eerie beauty trends that will define 2026, in […]

OK GO’S AND THE ADJACENT POSSIBLE—THE GRAMMY®-WINNING BAND’S FIRST ALBUM IN A DECADE—IS OUT NOW

OK GO’S AND THE ADJACENT POSSIBLE—THE GRAMMY®-WINNING BAND’S FIRST ALBUM IN A DECADE—IS OUT NOW

Wonder-filled robotic video for “Love” created by SpecialGuest, SpecialGuestX, 1stAveMachine with brand partners META, PMI and Universal Robots OK Go returns with And the Adjacent Possible, the band’s ambitious fifth studio album and first full-length release since 2014’s Hungry Ghosts. Even for a band known for pushing boundaries, the album is wildly eclectic—postmodern and genre-dissolving, with nods to Phil […]

SpecialGuest, Espadaysantacruz Studio Launch Creative Agency SpecialGuestX, Bringing Creativity and Technology Together

<strong>SpecialGuest, Espadaysantacruz Studio Launch Creative Agency SpecialGuestX, Bringing Creativity and Technology Together</strong>

After several years of successful collaboration, creative agency SpecialGuest of New York and Espadaysantacruz Studio of Madrid, have partnered to launch SpecialGuestX (SGX), the creative agency specializes in imagining new narratives with data, automation and artificial intelligence. SGX combines the creative thinking of SpecialGuest with the technology capabilities of Espadaysantacruz. The agency’s slogan is “What […]