SUPER BOWL 2023: NEW RESEARCH FROM DLMDD HIGHLIGHTS THE POWER OF MUSIC ANTHEMS AT MAJOR SPORTING EVENTS

By on    Latest, Marketing, Reports  

SUPER BOWL 2023: NEW RESEARCH FROM DLMDD HIGHLIGHTS THE POWER OF MUSIC ANTHEMS AT MAJOR SPORTING EVENTS

YouGov survey provides valuable insights for the use of sound to drive audience engagement and loyalty As sports fans and brands across the world prepare for the 2023 Super Bowl, new research has revealed the power of music anthems to connect audiences with their favourite teams and their national identity, providing important lessons for brands when […]

JuneShine Asks People to “Please Earth Responsibly” During Super Bowl Parties in Game-Day Ad

By on    Advertising, Latest, Marketing  

<strong>JuneShine Asks People to “Please Earth Responsibly” During Super Bowl Parties in Game-Day Ad</strong>

Humanaut has created a Super Bowl ad to launch JuneShine canned cocktails, a brand built on eco-conscious values. A 15- and 30-second version, “Trees,” will debut during the high-profile Super Bowl LVII on Fox on February 12.  “Please Earth Responsibly” is the tagline for the spot in which a good-intentioned guest takes it upon herself to plant baby […]