#prettieststreetinlondon gets even more Instagrammable

Spring is in the air at Les Senteurs, Belgravia as they launch their latest window installation of ‘social worthy’ florals.

#prettieststreetinlondon gets even more Instagrammable

On behalf of Les Senteurs, London’s first independent perfumery, dedicated to providing customers new ways to wear and learn about, scent; CSM Retail – specialists in the production of experiential branding for retail spaces, have brought to life ‘Les Senteurs’ window display for springtime, encircling the shopfront in foliage with hints of delicate pink and […]

BETC For E.LECLERC : Being a responsible consumer can be hard!

BETC For E.LECLERC : Being a responsible consumer can be hard!

BETC presents a new brand campaign for French supermarket E.LECLERC, celebrating and supporting all the French people trying to be responsible consumers – something that isn’t always easy! For more than 70 years, E.LECLERC’s mission has been to “defend what matters” to the French. Today, millions of them are changing their habits: they buy more […]

How are influencers addressing the clothing crisis?

As fashion giants continue to cultivate partnerships which aim to escalate consumer spend, the influencer culture is continuing to notice its environmental impact and social media experts from Influencer Matchmaker review how influencers are responding to the current clothing crisis…

How are influencers addressing the clothing crisis?

Sustainability has become one of the most searched for terms in fashion in the last year, with an average of over 27,000 searches specifically for ‘sustainable fashion’ each month in 2019, influencers could become the shining light on the industry – instilling sustainable style into the minds of consumers. Amelia Neate, social media expert from […]

Colgate® Launches Smile For Good Toothpaste With a New Level Of Ingredient Transparency And a First-Of-Its Kind Recyclable Tube

Colgate® Launches Smile For Good Toothpaste With a New Level Of Ingredient Transparency And a First-Of-Its Kind Recyclable Tube

This industry-first new toothpaste lists and explains each ingredient and its purpose on the front of the pack Packaged in the first tube recognised as recyclable by RecyClass Colgate-Palmolive is sharing its tube technology with competitors to help ensure that all toothpaste tubes meet third-party recycling requirements Colgate has launched a ground-breaking new toothpaste called […]

Huge numbers of consumers would wait longer for goods if delivered ‘more sustainably’ – survey

Thumbs-up for ‘green car’ and bicycle deliveries – and orders handled by drones and robots

Huge numbers of consumers would wait longer for goods if delivered ‘more sustainably’ – survey

A convenience trends survey commissioned by leading International branding and customer experience agency I-AM has revealed that almost three-quarters of consumers (74%) would be happy to wait longer for goods if the delivery method was more sustainable. The ‘HERE: NOW Exploring The Next Generation of Convenience’ survey reports that these planet-conscious consumers would approve of deliveries by […]

Laura Whitmore shoots for a more sustainable future with the launch of the Colgate Bamboo Oasis

Laura Whitmore shoots for a more sustainable future with the launch of the Colgate Bamboo Oasis

Broadcaster and actress Laura Whitmore opened a beautiful, living bamboo oasis in Waterloo to launch Colgate’s first bamboo toothbrush with plastic-free packaging. Colgate’s bamboo toothbrush is an easy way for people to make a small, sustainable change for the better and is one of Colgate’s latest steps toward improving the sustainability profile of its products and achieving 100% recyclable […]

City of Helsinki launches local sustainability programme in response to citizen concern about climate change

City of Helsinki launches local sustainability programme in response to citizen concern about climate change

According to a survey carried out by the City of Helsinki in 2018, two thirds of residents identified the climate crisis as their major concern when thinking about the future of the city. In response, Helsinki has launched Think Sustainably, the world’s first online service that enables making sustainable choices as easy as using an app. […]

A 12 year long live streamed product test: Sioo:x challenges all competitors to a showdown in The Slow Fight

A 12 year long live streamed product test: Sioo:x challenges all competitors to a showdown in The Slow Fight

Summer’s here. And life has migrated outdoors from the living room to the decking. To mark the opening of the outdoor season, Swedish wood protection company Sioo:X is putting its claim of unbeatable durability to the ultimate test by challenging their competitors in a 12-year product test. The test will take place in a custom-built […]

Dettol commits to sustainability with The Trigger Project via McCann London

Dettol commits to sustainability with The Trigger Project via McCann London

With the average UK household generating over a tonne of waste each year, about the weight of a small car, Dettol is launching a sustainability campaign alongside two new eco-products: Trigger Spray Refills, and Surface Wipes made from biodegradable plant fibres. The Trigger Project is a campaign by McCann London that introduces Dettol’s commitment to do […]