Suzuki defies category conventions with ‘Best Kept Secret on the Road’

Suzuki defies category conventions with ‘Best Kept Secret on the Road’

The campaign for the launch of the Suzuki Swift is the first from TMW following its appointment Announced today, Suzuki has unveiled its integrated campaign for the new Suzuki Swift. Created by integrated creative agency TMW, the campaign builds upon the brand’s Good Different platform. Whilst other automotive ads have become increasingly formulaic, Suzuki and […]

Suzuki hand TMW Unlimited keys to integrated creative account

Suzuki hand TMW Unlimited keys to integrated creative account

Following a competitive pitch, TMW Unlimited scoops advertising and CRM business Suzuki has appointed TMW Unlimited, part of UNLIMITED, to be its integrated creative, content and CRM agency of record. Following a pitch process handled by the Observatory International, the agency will be responsible for delivering integrated creative campaigns and content across all major channels, […]

Suzuki helps drivers get back on the road

Suzuki helps drivers get back on the road

Suzuki and creative innovation network Iris, have launched a new integrated campaign to help get Britain’s drivers back on the road.  Sales in the auto industry are down 89% year on year thanks to Covid-19, but now that the government has given car dealerships the green light to re-open, Suzuki is racing ahead to show […]

Suzuki and Take That gives superfans a surprise they will Never Forget in new ad campaign

Suzuki and Take That gives superfans a surprise they will Never Forget in new ad campaign

As part of its three-year partnership with ITV Saturday evenings, Suzuki is unveiling its new 2019 ad campaign featuring pop royalty Take That, which will run during some of the UK’s most popular shows throughout the year. Dubbed ‘Suzuki Surprises’, the series of three 30-second adverts launch on 5th January 2019 and follow Gary, Mark and […]

Red Brick Road & Suzuki Launch SX4 S-Cross

Red Brick Road & Suzuki Launch SX4 S-Cross

http://www.youtube.com/watch?v=7qpsOdM6X0Q The Red Brick Road have developed a new campaign to launch Suzuki’s new crossover four wheel drive – the SX4 S-Cross.   The fully integrated campaign features TV, radio, outdoor, press, digital, social media, POS, dealer marketing, CRM and brochures. The idea builds on the ‘Have to Have It’ thought that launched a repositioning of […]