A 12 year long live streamed product test: Sioo:x challenges all competitors to a showdown in The Slow Fight

A 12 year long live streamed product test: Sioo:x challenges all competitors to a showdown in The Slow Fight

Summer’s here. And life has migrated outdoors from the living room to the decking. To mark the opening of the outdoor season, Swedish wood protection company Sioo:X is putting its claim of unbeatable durability to the ultimate test by challenging their competitors in a 12-year product test. The test will take place in a custom-built […]

100 years of female voting rights – but the power still belongs to men, says new Allbright and ANR BBDO campaign

100 years of female voting rights – but the power still belongs to men, says new Allbright and ANR BBDO campaign

On Friday, May 24th it was 100 years since the parliament took the decision to approve universal voting rights in Sweden. Nevertheless, many still struggle for the right to a voice. Today the nation have come a bit along the way towards equality, but in the end, men are still in leading positions. That’s what the […]

Husqvarna teams with Stendahls to launch Timber, a dating service for tree lovers

Husqvarna teams with Stendahls to launch Timber, a dating service for tree lovers

The client Husqvarna wanted to celebrate and honour the love for the forest that’s shared by many users of their products. So for 2019’s Valentine’s Day, Stendahls created Timber –  a dating service matching tree lovers with beautiful trees around the globe. Timber is a tongue-in-cheek spoof of modern dating services: instead of swiping between […]

Länsförsäkringar offers free stay in Sweden’s Hotel Bellora if you stay offline

Länsförsäkringar offers free stay in Sweden’s Hotel Bellora if you stay offline

Swedish creative agency, Stendahls, have unveiled their latest creative activation: The world’s first hotel room where the price you pay is determined by how much time the guests spend on social media. Here, is where screen time is first introduced as the new currency. “The Check Out Suite” is a unique hotel room in Gothenburg, […]

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics has created a new campaign, ‘Femti Femti’ (“Fifty Fifty”) for Swedish household retailer Tretti, revealing how the equal sharing of household chores leads to longer-lasting love. ‘Femti Femti’ is based on data from Stockholm University, which shows that couples who share household chores equally stay together longer – and that arguments over housework […]

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