LIZH launches GENIE chatbot to disrupt creative industry recruitment

LIZH launches GENIE chatbot to disrupt creative industry recruitment

Creative industry headhunters, LIZH, are launching a new approach to project-based recruitment using chatbot technology. Taking advantage of the increasing shift in creative industry talent that is seeking freelance work over full-time senior employment, they have launched a new digitally-enabled business model. LIZH engaged creative and innovation agency BBD Perfect Storm to re-engineer the process […]

Mindshare reveals the top 5 trends for brands in 2018

Mindshare reveals the top 5 trends for brands in 2018

Mindshare UK has launched its Trends Report 2018 which identifies the top five trends for marketers to watch in 2018. The report investigates a variety of topics from AR to AI and shows how consumers across all ages are embracing technological advancements with 46% of consumers willing to use facial recognition as a form of official […]

Bungie and Activision team up with AKQA to Launch the Destiny 2 Ghost Skill

Bungie and Activision team up with AKQA to Launch the Destiny 2 Ghost Skill

Bungie, Activision, and AKQA announced the launch of the Destiny 2 Ghost Skill for Alexa devices.  Bringing to life the ultimate video game sidekick, this announcement is putting gaming at the centre of the smart home, and the first-ever integrated voice companion in a live game experience. AKQA designed a unique, innovative way to enhance […]

We Are Social launches its Think Forward 2018 trends report

We Are Social launches its Think Forward 2018 trends report

Global social media agency We Are Social has launched Think Forward, a report that examines the trends that have emerged during a year of mistrust, misinformation and multiple mindsets, and focuses on the social motivations behind these movements. The report has been compiled in conjunction with experts across politics, technology, media and culture. It is […]

Clear Channel International appoints Richard Cross as Chief Digital Transformation Officer

Clear Channel International appoints Richard Cross as Chief Digital Transformation Officer

Clear Channel International (CCI), the leading innovator in global out-of-home advertising, has appointed Richard Cross to the newly created role of Chief Digital Transformation Officer (CDTO). He will be responsible for ensuring that technology and digital innovation are at the forefront of CCI’s ongoing transformation strategy, providing leadership across the business’s 22 international markets in […]

HSBC uses a sleepwalker to advertise Apple Pay in Dubai

HSBC uses a sleepwalker to advertise Apple Pay in Dubai

In recent years, Dubai has been making tremendous efforts to become a digitally equipped city – Smart City. With its goal to become paperless for all transactions by 2020, mobile wallet is gaining significant traction to enable more convenience and a secure way to pay. HSBC, one of the most competitive banks in the region, […]

Malibu ‘Because Summer’ Campaign Launches Connected Bottle Trial in Amsterdam

Malibu ‘Because Summer’ Campaign Launches Connected Bottle Trial in Amsterdam

Malibu, the world’s number one coconut flavoured rum, is launching the next stage of its technology trial of connected bottles as part of its global ‘Because Summer’ campaign. Created in partnership with SharpEnd, Malibu’s IoT agency, the next phase will launch late October in Gall & Gall stores across Amsterdam. Much like the UK trial last […]

Debenhams strengthens its Multi-Channel Offering with a New Mobile Site

Debenhams strengthens its Multi-Channel Offering with a New Mobile Site

British retailer, Debenhams is strengthening its multi-channel offering with the launch of a new mobile site for UK customers that brings together the best features of mobile apps with the broad reach of mobile web. The Progressive Web App (PWA), which uses Google-backed technology, is a key development in Debenhams digital and multi-channel strategy. The PWA creates […]

Adults 2020: J. Walter Thompson’s “The New Adulthood” Report Zeroes In On The Influential New Consumer Tribe

Adults 2020: J. Walter Thompson’s “The New Adulthood” Report Zeroes In On The Influential New Consumer Tribe

What will adulthood mean in 2020? A new report from J. Walter Thompson’s Innovation Group reveals a new and unique cohort shaping the face of adulthood: The New Adults. The report, ‘The New Adulthood’, looks at the make-up, attitudes and behaviours of this influential new consumer tribe – a group of 30 to 45-year-olds with […]

BETC Paris SYFY “We Are All Science Fiction Fans”

BETC Paris SYFY “We Are All Science Fiction Fans”

SYFY, the number one science-fiction television channel has gone through a re-branding on its French territory, promoted by three films created by its agency BETC Paris. The campaign introduces a new tagline: « We are all science fiction fans ». Science fiction is a state of mind and it’s lurking everywhere for those who want […]

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