Toyota Debuts Heartwarming Annual Holiday Ad During NBC’s Sunday Night Football “Thanksgiving Special”

By on    Advertising, Latest, Marketing  

A troop of military service members are welcomed home with a surprise greeting in Toyota’s new :90-second holiday spot

Toyota Debuts Heartwarming Annual Holiday Ad During NBC’s Sunday Night Football “Thanksgiving Special”

With the holiday season in full swing, Toyota continues to highlight the importance of family and friends coming together. This year’s holiday spot, “Yellow Paper”, features military service members returning home for the holidays to a touching homecoming surprise.  The :90-second spot premiered during NBC’s Sunday Night Football “Thanksgiving Special”, with a live throw coming out of […]

Black Friday Isn’t For Everyone – But It’s Definitely For Millennials

By on    Features, Latest, Marketing  

Black Friday Isn’t For Everyone – But It’s Definitely For Millennials

While it’s tempting for all brands and retailers to jump on the Thanksgiving shopping bandwagon, marketers need to think about their audiences to figure out how, when, or even whether to take advantage of the discount days, says the National Retail Federation. There’s no “one-size fits-all” approach for Thanksgiving, Black Friday, Small Business Saturday and […]