Experience the Thrill of Endless Possibility With The New ‘Your Ticket to Possible’ Campaign from the Connecticut Lottery

Experience the Thrill of Endless Possibility With The New ‘Your Ticket to Possible’ Campaign from the Connecticut Lottery

The Connecticut Lottery Corporation, through its partnership with Decker, a strategic and creative advertising agency, and Makiaris Media, have launched Your Ticket to Possible, a brand campaign positioning the lottery as an experience with endless possibility. This simple distinction – focusing on the experience rather than the accumulation of “things” as a potential outcome – […]