How TV advertising transformed the Tooth Fairy’s business

Mother London’s first TV campaign for Thinkbox breaks on 12 December

How TV advertising transformed the Tooth Fairy’s business

Thinkbox, the marketing body for TV advertising, is back on TV with a new campaign from creative agency Mother London, directed by Benji Weinstein of Smuggler.  The new ad – Thinkbox’s sixth TV campaign – shows the transformative effect TV advertising has on a business. Only this is not your average business; it’s the Tooth […]