The Very Group chooses Grey London

The Very Group chooses Grey London

The Very Group, the UK’s largest integrated digital retailer and financial services provider, has appointed Grey London as its creative agency following a competitive pitch. The brief covers Very.co.uk, the group’s largest and fastest growing brand, and Littlewoods.com. Launching in autumn 2020, the first campaigns will cover multiple channels including digital, experiential and ATL in […]

Shop Direct is reinvented as The Very Group with a new brand identity and employee value proposition

Shop Direct is reinvented as The Very Group with a new brand identity and employee value proposition

Shop Direct has rebranded to The Very Group with a new corporate identity and employee value proposition (EVP) that reflect the next phase of the business’ ongoing transformation. The new identity, which was created by St. Luke’s working closely with The Very Group’s in-house creative team, will roll out from 13 January 2020, together with […]