Omaid Hiwaizi: There will be nothing traditional about Christmas advertising in 2016

Omaid Hiwaizi: There will be nothing traditional about Christmas advertising in 2016

Albert Einstein once said that “the human spirit must prevail over technology” – a prophetic warning to keep front of mind as tech continues to embed itself almost seamlessly into our everyday, and every minute, existence. In the case of brands in 2015, everything was riding on the Christmas spirit prevailing over technology. Last year […]

Cint: Music Platform Users Can Be Utilized To Determine What is On-trend

Cint: Music Platform Users Can Be Utilized To Determine What is On-trend

With enterprising music artists continuing to take advantage of social networks and digital music services to promote their work, A&R executives can benefit from surveying the users of such platforms in order to help identify up-and-coming trends and musicians to sign, suggests Cint, a global provider of tools to obtain market intelligence. Platforms such as […]