Boots Opticians unveils a new campaign showcasing how they can help consumers feel confident and find frames they’ll love. This bring consumers to that ‘feel good frame moment’ when they find the perfect pair. The creative idea was born from the fact that many consumers, particularly 35 to 50 year olds who have never needed […]
http://www.youtube.com/watch?v=5nRKyQ11494 For its new ad campaign, popular web-call service Skype called for submissions from around the world in response to the question: “How do you stay together over Skype?” One of the ‘Stay Together’ stories for the campaign features Sarah and Paige, two girls who had communicated for eight years over Skype. The girls have […]
