Leading childhood cancer research charity, Children with Cancer UK, has unveiled a brand new awareness campaign inspired by the stories and milestones – both big and small – of young cancer survivors. The Children with Cancer UK ‘Milestones’ campaign tells the story of two childhood cancer survivors – Billy and Demi – and their families’ […]
Moose Toys, the leading toy company, has teamed up with word-of-mouth marketing agency, Come Round, for a nationwide in-home marketing campaign for its popular toy line, Magic Mixies. The campaign kicked off during the February half-term holidays and aimed to raise awareness of the Magic Mixies product range among families across the UK. As part […]
YouGov study commissioned by Gekko finds millions planning shopping spree ‘Retail as leisure’ as consumers combine shopping with eating out and socialising As the UK heads towards the spring and an enhanced bank holiday season, millions of consumers have revealed they are planning to go shopping on the forthcoming Bank Holiday weekends. These shoppers are […]
The BRIT Awards has teamed up with word-of-mouth marketing experts, Come Round, to engage with authentic UK households on the night of the BRIT Awards 2023. This year’s ceremony was held on a Saturday night for the first time, and this Party Marketing campaign was designed to create organic buzz and excitement around the event. […]
Non-profit People Like Us has today unveiled ‘Signatures for Signatures’; a campaign encouraging UK professionals to donate space in their email signatures in order to include a petition link. The petition asks the government to introduce mandatory ethnicity pay gap reporting, and by encouraging workers to display it prominently in their signatures, the project hopes […]
Carlsberg Marston’s Brewing Company is embracing the growing popularity of low and alcohol-free beer, launching Carlsberg 0.0 across the UK. Carlsberg 0.0, available in 4x330ml format, will be listed in over 300 Tesco stores starting this week, with wider rollout planned later in the year, including Ocado in the Spring. Carlsberg 0.0 has been specifically […]
Created with AMV BBDO and Spark Foundry, new work tackles e-waste and promotes the retailer’s new trade-in initiative Old electronic appliances left languishing in cupboards in homes across the UK spring to life and take themselves to Currys to be traded in and recycled in a new campaign by AMV BBDO and Spark Foundry, designed […]
Droga5 London, part of Accenture Song, has rebranded Women’s Health & Family Services (WHFS) with a new name, Sister Circle, a new visual identity, and launch communications, going live on International Women’s Day (March 8). The female-run charity puts women’s health first. They support women in challenging circumstances, such as those facing poverty and language […]
HSBC UK launch idents this weekend as they take over the sponsorship of Channel 4’s coverage of Formula 1. The sponsorship deal will see HSBC UK’s idents across 23 race weekends throughout 2023, with qualifying for the first race taking place in Bahrain on 4th March. The sponsorship idents, created by integrated marketing agency Wunderman Thompson UK, will remind viewers of HSBC’s […]
Heathrow Express (HEX), the airport rail link operating between London Heathrow Airport and London Paddington, is showing travellers that stress-free journeys start the moment they step onto the train, and continue when they return by train. Created with St Luke’s, the supersize OOH campaign aims to persuade passengers that travelling to and from Heathrow Airport […]