Transport for London (TfL) has launched a new campaign encouraging London drivers to watch their speed. Instead of focusing on the driver and their actions on the road, the new TV spot and print takes a different viewpoint, focusing on the passenger in the vehicle and how they feel. The new approach to road danger […]
Cadbury Heroes has launched the first episode of its original series ‘Families Reunited’. They worked with the series director and producer of BAFTA-winning ‘First Dates’ to create a show that features real parents trying to reconnect with their distant teens. Research conducted by Cadbury Heroes shows that over half (55%) of families feel disconnected with […]
Paddy Power Games have today launched a new campaign for its Daily Jackpot product, starring legendary football manager Jose Mourinho. The Portuguese – who famously dubbed himself the ‘Special One’ upon his appointment as Chelsea manager in 2004 – has his tongue firmly in cheek throughout the video, as he delivers a typically Paddy Power script. The […]
Domino’s, one of the UK’s favourite pizza, is delivering a unique take on London Fashion Week, by releasing a limited-edition fashion collection in partnership with luxury streetwear designer, Liam Hodges. An extension of the A/W19 trend for duvet coats, the new collection takes its inspiration from the world of high-end fashion, where comfort meets fun. […]
Laura Muse has joined VCCP as Creative Director. She joins from Now where she was Creative Director, having joined from Creature of London where she was Senior Creative. Highlights of her career have included working on Anchor and Carling, making the party political broadcast for the Green Party, which was described as “lit” and growing the […]
To celebrate Canon’s sponsorship of Rugby World Cup 2019, taking place in Japan from 20th September, VCCP have created a campaign called ‘History in the Taking’ – which brings together the world’s greatest International rugby players who make history, and the world-class sporting photographers who capture it. The campaign brings to life the huge role […]
In response to a savings crisis in the UK where more than 11 million people have less than £100 in savings, Nationwide last month launched ‘Payday Saveday’. The widespread advertising campaign, which was developed in collaboration with VCCP, is aimed at people who are not currently putting any money away to start saving something, no […]
In response to a savings crisis in the UK where more than 11 million people have less than £100 in savings, Nationwide Building Society is launching a new widespread advertising campaign. It is aimed at encouraging people who are not currently putting any money away to start saving something, no matter how small, and regardless […]
Following on from the brilliant goal Paddy Power scored with their recent hugely successful campaign ‘Save Our Shirt’ to save football from the scourge of heavily branded kits, sees the launch of the brand’s new TV campaign. Launching on 2rd August, just as the new football season kicks off, it spotlights branded football shirts whilst […]
easyJet, Europe’s leading airline, will launch its successful Look&Book image search app feature across Android devices. The launch follows the app feature release on iOS in October 2018 which has seen over 28,000 photos matched to destinations to date. With so many travellers now getting their travel inspiration from their Instagram feeds, easyJet wanted to make […]