Cadbury has unveiled a new £6 million marketing campaign celebrating the launch of new Cadbury Dairy Milk Freddo Treasures. The campaign by VCCP, aims to inspire parents to say ‘yes’ to everyday adventures with their family, showcasing how Freddo Treasures are perfect for an inspiring and fun adventure. The creative highlights the fun families can […]
Cadbury has launched a new campaign for their chocolate biscuit favourite Fingers with a touching story of generosity and emerging friendship. The campaign follows the recent relaunch of their biscuit portfolio under the platform ‘Cadburyness Baked In’. Cadbury biscuits are special because the chocolate isn’t just any chocolate – it’s the signature taste of Cadbury. […]
VCCP has bolstered its Planning team with two new senior hires. Ross Cameron joins the agency as Global Planning Director and Richard Bradford has been appointed Head of Planning for VCCP’s founding client O2. As Global Planning Director, Ross Cameron will work with brands Shell and Paddy Power. He joins most recently from Y&R London […]
VCCP’s highly regarded planning department has announced four senior promotions. Sophie Kerbegian has been promoted to Group Planning Director. She will continue to oversee the output on both the Cadbury and Amnesty accounts, while leading on a variety of new business opportunities. Meanwhile, Alexa Caldecott and Jenny Nichols have both been promoted to the role […]
Mondelez International has appointed VCCP as their lead strategic and creative agency for Maynards Bassetts. The agency will look after the brand’s entire portfolio in the UK including Wine Gums, Jelly Babies, Liquorice Allsorts, Sports Mix and the recently launched Soft Jellies range. VCCP’s appointment on Mondelez’s iconic candy brand follows the agency’s selection as […]
VCCP has promoted International Business Director Suzie Roberts to International Managing Director, in a move that will see her continue to develop VCCP’s global presence. An integral member of VCCP, Suzie has worked with the agency for 15 years. She has been instrumental in creating the agency’s micro-network and in ensuring that VCCP operates seamlessly […]
GoDaddy, the company that empowers everyday entrepreneurs, announced the launch of its UK marketing campaign, the largest outside the U.S. King of the Jungle Harry Redknapp is launching a new venture to sell his beloved jam roly polys and wants to inspire people with an idea to take the plunge and start their own business […]
It’s an undeniable truth that families belong together, but this is not currently the case for a number of refugees who are denied a family life in Britain. This is why Amnesty International UK organised the first ever ‘Family-free Zone’ on the Southbank on Saturday 2nd March, as part on their ongoing effort campaigning for […]
Irwin Mitchell, the National law firm that offers ‘the expert hand with the human touch’, has released new work from VCCP. The work focuses on the progress that their clients have made with the support of Irwin Mitchell, celebrating the firm’s personal injury clients and their inspiring real-life stories. It shines a light on ability, […]
Dan Colley has joined VCCP’s retail division as Executive Creative Director. He will oversee the output of the agency, working with clients such as Shell, Canon, Domino’s, McArthurGlen and O2. Colley joins from Cherry London where, as Executive Creative Director, his focus for the last year has included an award-winning loyalty program for online retailer […]