People in the UK spend more time on TikTok than any other country in the world, with a massive 49 hours and 29 minutes spent on the platform’s Android app each month. The data features in a new report, Digital 2024: The United Kingdom – from global socially-led agency We Are Social and leader in social and media […]
New report finds that the world averaged 8.4 new social media users per second over the past year We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have released Digital 2024, their latest annual report on social media and digital trends worldwide. In a bumper year for digital milestones, Digital […]
Global socially-led creative agency We Are Social has promoted Paul Greenwood to Global Head of Research & Insight (R&I). Greenwood, who previously held the role of UK Head of Research & Insight, will now also take on the responsibility for strategic leadership of We Are Social’s global R&I capabilities. He will do this by continuing to evolve and build […]
Audi is taking audiences close to communities of modern-foragers and master-chefs through a new social content series, Taste of Progress. The three-part Instagram Reels production has been created by socially-led creative agency We Are Social and its in-house production division, We Are Social Studios. View this post on Instagram A post shared by Audi UK […]
Global socially-led creative agency We Are Social today launched the latest edition of its annual trends report, Think Forward 2024. This year’s report, titled ‘The Social Reckoning’, examines how, in a backdrop of increased commercialisation and commodification, people on social media are rethinking and reframing their worth. They are examining the value derived from their […]
Global socially-led creative agency We Are Social has released ‘Future of Influence’, a report which examines how influencer marketing is set to evolve over the next few years. The report is based on a series of recent events run by the agency, which were informed by expert interviews, from academics to journalists to creative technologists, […]
Global socially-led creative agency We Are Social has released Think Forward: Sports Edition, a report covering emergent trends in digital sports culture. The agency has delved into the trends shaping sports marketing right now, helping sports brands, sponsors and rights holders address arguably the biggest crisis facing sport – why the next generations are switching […]
Report from We Are Social also finds that UK social media ad spend has increased more than 25% year-on-year We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have released Digital 2023: The United Kingdom, which covers social media and digital data and trends in the country. […]
Global socially-led creative agency We Are Social has appointed Dan Keefe as head of We Are Social Studios in London. Leading a team of six, Keefe will focus on championing creative excellence and pushing filmmaking boundaries in social-first production at We Are Social Studios. In 2022, its most successful year to date, the division produced […]
We Are Social is bolstering its cultural insights offering with the promotion of Susie Hogarth to the role of Global Head of Cultural Insights. Hogarth, the former Senior Research & Cultural Insights Director for We Are Social UK, takes over the global role from Lore Oxford who has left the company. Hogarth will be on […]