SK-II Studio launches its debut film in partnership with WPP agencies, directed by Palme D’Or winning Director Hirokazu Kore-eda

SK-II Studio launches its debut film in partnership with WPP agencies, directed by Palme D’Or winning Director Hirokazu Kore-eda

A high-impact group from WPP – consisting of hand-picked global talent from Grey and MediaCom, launches their first film for premium skincare brand SK-II. Directed by iconic Japanese director, Hirokazu Kore-eda, ‘The Centre Lane’ will be the first of a series of films released under the new content platform SK-II Studios. The Centre Lane, is […]

Lexus appoints Wunderman Thompson & The&Partnership to oversee UK CRM

The partnership replaces incumbent Digitas as Lexus seeks to deliver a more integrated and connected programme.

Lexus appoints Wunderman Thompson & The&Partnership to oversee UK CRM

Luxury automotive brand, Lexus, has appointed Wunderman Thompson and The&Partnership to deliver UK CRM ending its relationship with Publicis’ Digitas. As the next step to deliver a modern, joined up programme for their customers, the integrated WPP team, made up of Wunderman Thompson, The&Partnership and m/SIX will work to deliver against Lexus’ brand promise ‘Experience […]

Wunderman Thompson Launches Annual Future 100 Report

Reveals 100 trends that will shape 2021, from ethical scoreboards to micropreneurs

Wunderman Thompson Launches Annual Future 100 Report

Wunderman Thompson, a WPP agency, announced today the launch of its annual Future 100 report, lifting the lid on trends shaping the coming 12 months. The report is developed by Wunderman Thompson Intelligence, the agency’s futures think tank and innovation unit. These wide-ranging trends look at creative innovations set to go mainstream along with shifts in consumer behaviours, across 10 different sectors. […]

Mediaplus International: Phil Cowdell Appointed new CEO in New York

Phil Cowdell has taken on the newly created position of CEO Mediaplus Americas in November 2020. Based in New York, Cowdell is tasked with the expansion of Mediaplus Group's international offering across the North, Central and South America. For the US market Cowdell will work side by side with Erik Dochtermann, CEO MODCO/Mediaplus, in the New York House of Communication.

Mediaplus International: Phil Cowdell Appointed new CEO in New York

The Mediaplus Group is taking a new step towards internationalization and is particularly focusing on North, Central and South America with the appointment of Phil Cowdell in a new role as CEO of Mediaplus Americas. Cowdell is an experienced industry leader, bringing to the Mediaplus Group more than three decades of experience from a range […]

Kinetic Appoints Notable Out-Of-Home Leader Keith Kaplan As Global CEO

Kaplan joins from OUTFRONT Media

Kinetic Appoints Notable Out-Of-Home Leader Keith Kaplan As Global CEO

Kinetic, the leading global out-of-home agency that is part of WPP, announced the appointment of Keith Kaplan as Global Chief Executive Officer. Kaplan is well-regarded as a strategic advisor at the intersection of digital and out-of-home (OOH) with a strong focus on innovative ways to drive success for clients. Kaplan takes over from Marc-Antoine de […]

Boots Prescribes Kindness For Christmas

Boots Christmas campaign launches with a focus on kindness and value

Boots Prescribes Kindness For Christmas

Boots has launched its Christmas campaign, centred around acts of kindness, care and great value for all.  Boots ‘What the World Needs Now’ campaign recognises that it has been a year like no other and acts of care and kindness are what is needed most.   To help, Boots will provide hygiene essentials to some of […]

Wunderman Thompson Appoints Ezinne (Kwubiri) Okoro as Global Chief Inclusion, Equity and Diversity Officer

Wunderman Thompson Appoints Ezinne (Kwubiri) Okoro as Global Chief Inclusion, Equity and Diversity Officer

Wunderman Thompson, a WPP company, today announced that Ezinne (Kwubiri) Okoro has been appointed to the newly created role of Global Chief Inclusion, Equity and Diversity Officer. Ezinne joins the network this month, based in New York, and will report to Wunderman Thompson Global CEO, Mel Edwards. Ezinne is an inclusive leader, change agent and champion for progressive change. As […]

Morgan Launches New Social Campaign In Support Of Their Latest Sports Car, The All-New Plus Four

Morgan Launches New Social Campaign In Support Of Their Latest Sports Car, The All-New Plus Four

The Morgan Motor Company is supporting the launch of its all-new Plus Four sports car with a social media campaign devised by WPP’s Wildfire Word of Mouth Marketing. Featuring timeless style, the Plus Four is Morgan’s most popular model, and while the instantly recognisable design cues remain, the Plus Four has been brought firmly into […]

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