Shared experience is key to women’s resilience says new study in Avon and Wunderman Thompson’s ‘My Story Matters’ campaign

Shared experience is key to women’s resilience says new study in Avon and Wunderman Thompson’s ‘My Story Matters’ campaign

Wunderman Thompson’s new campaign for Avon, “My Story Matters,” invites Avon representatives and customers from all over the world to share stories of the ways in which the brand has made a difference to their lives. Thousands of women and men have already contributed to the campaign’s “My Story Matters” gallery, which celebrates stories of strength, grit and determination, from […]

BT launches new interactive “Unstoppable” campaign where the audience controls the story

BT launches new interactive “Unstoppable” campaign where the audience controls the story

BT and Wunderman Thompson have launched an innovative new choose-your-own adventure-style interactive campaign.  The “Unstoppable” campaign features an interactive film, created by Wunderman Thompson, which invites the audience to take part and help the hero of the story juggle work and babysitting duties as she lands the biggest opportunity of her career. In the film, we follow BT customer Izzy […]

BT partner with perceptual artist Michael Murphy to deliver 3D installation revealing hidden meaning

BT has launched their latest campaign, 'Connected Experiences', demonstrating how they connect customers at every level

BT partner with perceptual artist Michael Murphy to deliver 3D installation revealing hidden meaning

These days informed and tech savvy customers know what they want – easy interactions in an instant; and they’ll reward companies that give them that. Creating a powerful and memorable experience can become more challenging.  Where customers see one problem, BT see the whole picture, bringing humans and technology together to make the complicated simple and […]

Lexus appoints Wunderman Thompson & The&Partnership to oversee UK CRM

The partnership replaces incumbent Digitas as Lexus seeks to deliver a more integrated and connected programme.

Lexus appoints Wunderman Thompson & The&Partnership to oversee UK CRM

Luxury automotive brand, Lexus, has appointed Wunderman Thompson and The&Partnership to deliver UK CRM ending its relationship with Publicis’ Digitas. As the next step to deliver a modern, joined up programme for their customers, the integrated WPP team, made up of Wunderman Thompson, The&Partnership and m/SIX will work to deliver against Lexus’ brand promise ‘Experience […]

Wunderman Thompson poaches BBH’s Tom Drew after Tesco turnaround

Tom Drew joins the UK office as ECD after 10 years at BBH

Wunderman Thompson poaches BBH’s Tom Drew after Tesco turnaround

Wunderman Thompson has appointed Tom Drew as Executive Creative Director. Reporting into Chief Creative Officer Steve Aldridge, Tom will be a key driver in honing the quality of creative output across the agency’s entire client portfolio, including the likes of HSBC, Duracell, Ribena and KitKat, whilst shaping the agency’s creative culture.  Tom leaves BBH after […]

Where does Blue Monday stand after a blue year?

Wunderman Thompson’s Robyn D’Arcy analyses the year’s ‘most depressing’ day and its role in 2021

Where does Blue Monday stand after a blue year?

An insight as obvious as Collins Dictionary’s word of the year being ‘lockdown’: 2020 was a struggle. It was the year we took to Google in droves to ask ‘what does unprecedented mean?’ and awkwardly flung the word into emails like never before. Our analysis found that levels of anger, sadness, fear and dread on […]

Wunderman Thompson UK strengthens data offering with the hire of Steve Richards as Data Partner

Wunderman Thompson UK strengthens data offering with the hire of Steve Richards as Data Partner

Starting the new year with new talent, Wunderman Thompson welcomes Steve Richards as UK Data Partner.  Steve joins from Dentsu Data Labs, where he held the role of Managing Director of Data, Consultancy and Solutions, overseeing a team of 30 across Carat, Vizeum, iProspect and DentsuX. Responsible for supporting UK and global clients with data […]

Wunderman Thompson UK launches first campaign ‘Boss it’ for Sage following appointment as lead creative and digital agency

Wunderman Thompson UK launches first campaign ‘Boss it’ for Sage following appointment as lead creative and digital agency

Following a competitive pitch, handled by the AAR, Wunderman Thompson UK has become the lead creative  and digital agency for Sage (LON: SGE) and launched the pitch winning idea ‘Boss it’ just a month later.  Sage is one of the UK’s largest listed technology companies, supporting more than one million businesses across the UK with technology that helps them to […]