Shared experience is key to women’s resilience says new study in Avon and Wunderman Thompson’s ‘My Story Matters’ campaign

Shared experience is key to women’s resilience says new study in Avon and Wunderman Thompson’s ‘My Story Matters’ campaign

Wunderman Thompson’s new campaign for Avon, “My Story Matters,” invites Avon representatives and customers from all over the world to share stories of the ways in which the brand has made a difference to their lives. Thousands of women and men have already contributed to the campaign’s “My Story Matters” gallery, which celebrates stories of strength, grit and determination, from […]

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