Zenith forecasts that 2021 will be a year of ‘refocusing’, with new communication and media opportunities
Consumers will be open, more than ever before, to new products brands and categories
The majority of consumers now expect no-fee, last-minute cancellations when considering services
· AR to become a mainstream opportunity
Zenith UK releases their annual consumer trends report The View Today, Zenith UK released its annual consumer and cultural trend report, The View, which analyses the year that’s been and places predictions for the year ahead. Zenith forecasts that 2021 will be a year of refocusing and new communications opportunities, leading to a ‘fresh start’ […]
2020 to be “the year of renewal” Today, Zenith UK released its consumer trend report for 2020, The View, which predicts 2020 will be the “year of renewal”, a year of renewed optimism where consumers will be re-focusing their time and attention around simplified, realistic and attainable goals and interests. The report reflects on 2019 […]
Performance, capability and style are on full display with the launch of the all-new 2020 Toyota GR Supra campaign, “This Is Our Sport.” In a nod to Toyota’s sports car heritage, the campaign reflects how Supra drivers will feel the excitement of an iconic car designed with them in mind – a car that pushes […]
Toyota launches the “Greater Than” campaign for the world’s best-selling nameplate, the sleek, all-new 2020 Toyota Corolla. The campaign is a perfect reflection of the Corolla sedan’s bold new look and its bumper-to-bumper, wheels-to-roof transformation. With more than 46 million Toyota Corollas sold globally, the all-new Corolla sedan inspires a campaign that invites drivers to embrace the […]
Toyota returns to the 2019 Super Bowl with a spotlight on two game-changers – the all-new 2019 RAV4 HV (RAV4 Hybrid) and powerhouse female football player Antoinette “Toni” Harris. The Super Bowl spot, which will appear toward the end of the second quarter, features the 2019 RAV4 HV (XSE HV grade, specifically), a hybrid that will […]
