Designing the knot that ties Michiru together

Designing the knot <strong>that ties Michiru together</strong>

International brand design agency JDO has crafted the identity for Michiru, a holistic hair care brand that aims to democratize the skinification of the scalp within the mass market. The brand combines Japanese holistic regimens and ingredients with advanced technology to nourish the scalp and deliver beautifully-growing hair.  In recent years, premium products that address […]

Mr B & Friends creates an unforgettable brand for learning champions.

Mr B & Friends creates an unforgettable brand for learning champions.

Independent brand agency Mr B & Friends has created a future-focused new brand and website for digital learning provider, Sponge. Sponge provides workplace learning for companies across the globe. They had a strong reputation in the industry for highly creative, cutting-edge bespoke learning content but, following a series of acquisitions, they needed a way to combine […]

A Punk-Rock Rebrand of One of the World’s Oldest Religions

<strong>A Punk-Rock Rebrand of One of the World’s Oldest Religions</strong>

A streetwear line resonates with young, lapsed Jews with sentiments like, “Unorthodox AF,” “I’ll fast when I’m dead,” “Kvetch City, Bitch,” and “I Killed Kosher.” An odd truth of Jewish culture is that, no matter how devout they are, every Jewish person thinks they’re a “bad Jew” by not being observant enough. But even those […]

Lewis Moberly Launches LM+, a Sustainability Initiative

<strong>Lewis Moberly Launches LM+, a Sustainability Initiative</strong>

Leading brand design agency, Lewis Moberly, has launched a new initiative, LM +, towards developing a more sustainable business. The agency commitment to sustainability started fifteen years ago with its first environmental policy. The policy set out principles based on creative and responsible use of resources.  Since then, Lewis Moberly has created award-winning, sustainable packaging […]

Designing for resilience: How to make brands work in a recession

<strong>Designing for resilience: How to make brands work in a recession</strong>

By Christopher Schilperoort, MD and Partner, brand design agency bluemarlin The current climate feels like the perfect storm for FMCG brands. The UK economy saw zero growth in the final three months of 2022. The cost-of-living crisis, a post-Brexit hangover, widespread strike action and energy price hikes have all compounded the sense that there’s a […]

Miso Tasty Shows Its Might in Redesign by Hunt Hanson

Miso Tasty Shows Its Might in Redesign by Hunt Hanson

Independent brand design agency Hunt Hanson has redesigned Miso Tasty, a contemporary Japanese-food brand that’s on a mission to empower all cooks to make meals mightier with miso. The bold new design, which recently hit shelves in the UK, takes the brand to the next level with confidence, character and a touch of premium craft.   […]

High Tide Looks to the Future of Mental Health with Redesign of Therapy Notebooks

<strong>High Tide Looks to the Future of Mental Health with Redesign of Therapy Notebooks</strong>

When Therapy Notebooks launched in 2020, it was one of the first brands of its kind – partnering with clinicians, researchers and therapists to translate evidence-based mental health tools into guided notebooks for your everyday — covering topics like anxiety, depression, sleep and more. Since then, it has sold more than 140,000 copies of The […]

Lewis Moberly Reaffirms SIG as Market Leading Packaging Pioneer

Lewis Moberly Reaffirms SIG as Market Leading Packaging Pioneer

Multi award-winning brand design agency, Lewis Moberly, has worked with SIG to strengthen its position as a solution provider for sustainable carton packaging in the British market. SIG, a b2b company, works with its customers to deliver food and beverage products to consumers around the world in a safe and affordable way. A pioneer in […]

HOMETHINGS REBRANDS AND INTRODUCES UK’S FIRST ON SHELF HOUSEHOLD REFILL DISPENSER

HOMETHINGS REBRANDS AND INTRODUCES UK’S FIRST ON SHELF HOUSEHOLD REFILL DISPENSER

Homethings – the most innovative challenger brand in Home Care  – today reveals its plans for a brand-new look across its retail product packaging. Executed in partnership with Belief Machines, the refresh aims to educate consumers and land simple benefit-led messaging. The bright and bold creative speaks directly to eco-active shoppers looking to make sustainable choices […]

Plant Pioneers, successful plant-based brand offering by Sainsbury’s, has received a major update courtesy of strategic design agency Foster & Baylis.

Plant Pioneers, successful plant-based brand offering by Sainsbury’s, has received a major update courtesy of strategic design agency Foster & Baylis.

Originally appointed to create the Plant Pioneers identity back in 2019 and subsequently asked to refresh it in 2022, Foster & Baylis have seen this trailblazing brand grow from 10 SKUs to around 100 SKUs since its inception. Originally launched as a meat-substitute offering it has expanded its portfolio to cover fresh, frozen and ambient […]

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