Eye cancer charity launches ‘Uninvisible Friend’ campaign on World Sight Day

Eye cancer charity launches ‘Uninvisible Friend’ campaign on World Sight Day

The Childhood Eye Cancer Trust (CHECT) has launched a multichannel campaign – featuring character ‘Dot, The Uninvisible Friend’ – to raise awareness of retinoblastoma (Rb), a relatively unknown, rare and aggressive eye cancer that affects babies and children. The campaign aims to educate parents about the disease and its symptoms by making the ‘invisible visible’. […]

Mel Edwards Named Wunderman’s Global CEO

Mel Edwards Named Wunderman’s Global CEO

Wunderman, the leading global digital agency and a WPP company, announced the appointment of Mel Edwards as Global CEO, effective immediately. She succeeds Mark Read, who was recently named CEO of WPP. As Global CEO, Edwards will oversee 9,200 people across 200 offices in 70 markets and build on Wunderman’s strengths as a leading digital […]

Wunderman appoints Katt Wright as partner of delivery and operations

Wunderman appoints Katt Wright as partner of delivery and operations

Leading digital agency Wunderman UK has hired Katt Wright as Partner of Delivery and Operations. Wright moves from an Associate Partner role at IBM Interactive to head-up operations across Wunderman’s multiple client teams in London. She will be responsible for streamlining processes and developing products, whilst implementing best-practice operational programmes. Katt will report into Pip […]

Ikea’s New App Can Help Kids Bring Any Old Cardboard Box to Life

Ikea’s New App Can Help Kids Bring Any Old Cardboard Box to Life

 Ikea isn’t just a giant in the world of home furnishings—it’s also one of the world’s largest producers of paper packaging. And even as today’s children connected digitally more than ever, the basic cardboard box still provides them with endless possibilities. In its latest creative project, which debuted at Cannes Lions on June 20, […]

Wunderman launches onsite agency model Wunderman Inside, appoints James Sanderson to lead

Wunderman launches onsite agency model Wunderman Inside, appoints James Sanderson to lead

Wunderman, the leading global digital agency and part of WPP, has launched Wunderman Inside, a new agency operating model to provide its world-class digital services onsite for its clients. Wunderman Inside has been launched following extensive consultation with significant clients who are looking for more flexible agency models, particularly for their digital marketing. Wunderman Inside […]

Wunderman BA and ‘Fundación Mujeres en Igualdad’ launch FEMPLEA, the first women labour bank

Wunderman BA and ‘Fundación Mujeres en Igualdad’ launch FEMPLEA, the first women labour bank

 Taking advantage of the International Women’s Day, Wunderman Buenos Aires wanted to highlight the gender violence women suffer every day. Therefore, together with “Fundación Mujeres en Igualdad”, they launched FEMPLEA. This new free app is the first labour bank created to take care of women apart from preventing gender violence. Because only women can […]

Daniel Bonner joins Wunderman as Global Chief Creative Officer

Daniel Bonner joins Wunderman as Global Chief Creative Officer

Wunderman is appointing former SapientRazorfish creative leader Daniel Bonner as its new global chief creative officer effective March 5. Bonner, who left his post of global creative chief at SapientRazorfish last summer, is succeeding Lincoln Bjorkman. A Wunderman spokeswoman said that Bjorkman is leaving to explore new opportunities and is helping Bonner make a smooth transition to […]

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