MCCANN PROMOTES JO JACQUES TO MANAGING DIRECTOR, ADVERTISING

MCCANN PROMOTES JO JACQUES TO MANAGING DIRECTOR, ADVERTISING

McCann Birmingham announced today that Jo Jacques has been appointed Managing Director, Advertising at the agency. In her new role, Jo Jacques will continue to drive client delivery and satisfaction, growth, and culture within McCann Birmingham. The integrated agency has also announced a further 25 promotions across all departments including business leadership and project management, […]

The PHA Group announces international expansion with launch of US agency

The PHA Group announces international expansion with launch of US agency

Independent PR, digital and creative agency, The PHA Group, has announced the opening of Dig & Dig, the group’s first international agency which will have its HQ in Boston, Massachusetts. A digital and social agency, Dig & Dig will offer services including organic and paid social, influencer marketing, Digital PR, SEO, PPC and content marketing. […]

Ignis Grabs Some Lipton Ice Tea Sunshine this Summer

Ignis Grabs Some Lipton Ice Tea Sunshine this Summer

Ignis has been appointed by Britvic to develop an activation campaign for Lipton Ice Tea this Summer. The ‘Grab Some Sunshine’ campaign will include Festival activations, product sampling and a nationwide shopper marketing push. As part of the initiative, Lipton has partnered with Festival organiser Superstruct to activate at their Truck, Kendal Calling and Victorious […]

McDonald’s Philippines gets the nation cycling with “Ride the Arches”, via Leo Burnett Group Manila

McDonald’s Philippines gets the nation cycling with “Ride the Arches”, via Leo Burnett Group Manila

McDonald’s Philippines has launched ‘Ride the Arches’, a pedal-powered movement that turns McDonald’s restaurants into cycling refueling stations. The movement began after McDonald’s noticed that more and more of its 700+ stores in the Philippines were becoming the stopover of choice for cyclists, and began to invest in Bike & Dine infrastructure in 2021 – […]

FAB Finalists For The 26th FAB Awards Revealed!

FAB Finalists For The 26th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 26th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]

High Tide Adds Brittney McDonald as Managing Director

High Tide Adds Brittney McDonald as Managing Director

Bringing experience from agency and startup worlds, McDonald to empower the acclaimed studio to better serve its brand partners High Tide announces the addition of Managing Director Brittney McDonald – a skillful leader poised to help the acclaimed creative studio evolve its approach and offering, while continuing to build more expansive partnerships with brands. McDonald […]

Nielsen releases its 2024 Annual Marketing Report surveying global marketers on ROI strategies

Nielsen releases its 2024 Annual Marketing Report surveying global marketers on ROI strategies

The sixth Annual Marketing Report explores how global marketers are allocating budgets and measuring success—all with an eye on proving and improving ROI Nielsen, a global leader in audience measurement, data, and analytics, released its sixth global Annual Marketing Report, revealing marketers’ priorities and plans to improve ROI in 2024 and beyond. The report, which […]

Currys experts avoid football to help customers choose the best TV to enjoy the summer of sports

Currys experts avoid football to help customers choose the best TV to enjoy the summer of sports

Ahead of the much-anticipated sports season, new campaign by AMV BBDO and Spark Foundry features hilarious ways Currys colleagues are keeping distractions away With the summer tournaments season looming, the UK’s largest tech retailer, Currys unveils a new campaign ensuring customers they will get the best tech advice amidst the football frenzy. Teaming up with […]

VIVO ‘AMAZON DESERT RALLY’ CAMPAIGN: A CRAZY IDEA WITH A SERIOUS MESSAGE

VIVO ‘AMAZON DESERT RALLY’ CAMPAIGN: A CRAZY IDEA WITH A SERIOUS MESSAGE

The project alerts to the point of no return in the Amazon Rainforest As the Amazon Rainforest faces unprecedented threats from deforestation leading to desertification, Vivo, the most sustainable company in Brazil and the whole of Latin America, joined forces with indigenous communities and environmental organizations to launch the groundbreaking “Amazon Desert Rally.” To draw […]