Pepsi MAX will collaborate on a content partnership with Time Out throughout 2025 with a focus on the best places to eat in the UK Time Out, the global brand that inspires and enables people to experience the best of the city, is partnering with the iconic Pepsi MAX throughout 2025 to put a spotlight […]
The report explores the science of memorability and advertising examining the most memorable Super Bowl ads of the past decade Budweiser, State Farm, and Farmer’s Dog top the list alongside classic characters from M&M and Mr. Clean READ CRACKING THE MEMORY CODE: SUPER BOWL EDITION HERE Super Bowl LIX advertising has reached record breaking heights […]
jfdi/Opinium Barometer 2025 unveils new business opportunities and challenges for agencies The UK New Business Barometer has published its eighth annual survey of performance and insights for agency business development leaders. Published by jfdi, leading specialist new business consultancy and award-winning strategic insight agency Opinium, The Barometer is conducted nationwide with data drawn from 255 […]
McCann celebrates remarkable holiday experiences through multi-channel campaign Brittany Ferries has launched a bold new creative platform, ‘Uncommon Holidays’, across the UK, Ireland, France, and Spain. It celebrates the rare, quirky, and unforgettable holiday experiences that set its journeys apart. Developed by McCann Bristol, this multi-channel campaign taps into the insight that Brittany Ferries’ audience […]
Clarion Communications has announced a series of senior promotions and strategic hires reflecting the agency’s continued investment in its team and new business growth including recent wins such as Cathay Pacific, Hovis, The Shard, Bridor and Bread & Butter Wines. Over the past year, Clarion has promoted 30% of its employees in both its London […]
-Agnes Fischer will now oversee the flagship studio of Grey in the U.S., alongside CCO, Thiago Cruz, and newly named CSO, RG Logan- As the agency embarks on its next phase of growth, the new position reflects the strength of opportunity for Grey in the U.S. Agnes said: “Grey is an iconic creative agency with a […]
The biggest night in US sports is just a few days away, as Philadelphia and Kansas City prepare to battle it out to see who will be the 59th team to lift the most coveted trophy in American Football. While the game itself may lack appeal for many on this side of the pond who […]
ARK Agency has partnered with ethical nutrition and supplement brand DR.VEGAN® to launch the bold and awareness-driven ‘Gut Punch’ campaign. Tackling the gut health crisis head-on, the campaign highlights the shocking reality that 60% of Brits struggle with gut health issues.1 The striking creative execution includes a visceral visual metaphor of a fist in intestine […]
Japan Airlines (JAL) and leading global digital marketing business Jellyfish, proudly announce the launch of You Mean the World, a global brand campaign featuring Liverpool FC players. Japan Airlines is the Official Airline Partner of Liverpool Football Club. The campaign is rooted in the shared belief that every individual, whether a passenger in the sky […]
JCDecaux has unveiled its vision to install 1,000 new data-driven digital screens in London at an event held for clients and partners in central London with speakers including: Jean-François Decaux, Co-Chief Executive Officer, JCDecaux SE, Chris Collins, Co-CEO, JCDecaux UK and Emma Strain Customer Director at TfL. Headline announcements include: Investment to make Out-of-Home the […]