New strategic partnership advances Gekko Group’s diversification ambitions Gekko Group, the retail sales and marketing agency, has entered a new strategic partnership with Reze, the retail wholesale consultancy, to bring new consumer electronics brands and products to the UK and Irish markets. Through the partnership, brands represented by Reze internationally will work with Gekko Group […]
Very has unveiled its new long term fashion platform, ‘Haus of Flamingo’, with the launch of a summer campaign that invites everyone to embrace their inner flamingo and elevate their summer style. The platform, which has been developed in collaboration with The Gate, combines the sentiment of Very’s brand proposition, ‘let’s make it sparkle’; the […]
Challenge French West Indies fruit juice company, Jus de Fruits Caraïbes, partnered with creative technology studio Appetite Creative and world leading food processing and packaging company Tetra Pak, to build a fun and interactive connected packaging experience which raises awareness about its sustainability credentials and gives back to the local community. Solution Launched in September […]
Tangent, the enterprise digital product consultancy, is turning AI hype into business reality with an investment of £5 million in a specialist AI division. This new proposition has been created in response to an overwhelming demand from both clients and prospects, to help them unleash, and capitalise on, the new opportunities made possible by AI, […]
Places on the coveted creative programme School of Thought are being funded by five leading Leeds agencies Global full-service agency, IMA, is leading the charge to improve social mobility and increase opportunities for the next generation of creative talent. The agency is supporting School of Thought – the creative course for competitive, fearless thinkers in […]
Highlights include adding more than 500 brands and partners to its client roster, and being named the number 1 affiliate network for 2024 by the Blue Book impact.com, the world’s leading partnership management platform, announced continuing strong performance in 2024, adding more than 500 brands and partners to its total client roster, welcoming leading brands […]
Bold Creative Strategy Breaks Free From Senior Care Tropes To Get At Deeper Truths About Aging Amid a Presidential election where both candidates’ age is an issue, agency Little Hands of Stone has decidedly thrown out the notion of young and old with their new “Aging Is Life” campaign for Aegis Living, the Bellevue, WA-based senior living provider with 36 […]
Independent creative agency Colossus has launched a national campaign for client New Chapter. The multimedia campaign, titled “Wisdom of Nature,” is a reflection of the brand’s craft and commitment to high-quality, natural ingredients. “It was important to understand the challenge was more than just the vitamin and supplement industry being crowded,” said Matt Cermak, associate […]
Jellyfish, the integrated global digital marketing business, is announcing the promotion of Natasha Wallace to the position of Managing Director for the Netherlands, from VP Strategy. Natasha joined Jellyfish in 2023 following the acquisition from The Brandtech Group, where she was EMEA Strategy Lead for Brandtech Media. Natasha’s career spans influential roles at Publicis, Mindshare, […]
The global programmatic curation platform continues to build momentum with three senior additions to the team Cookieless curation AI-powered programmatic platform Onetag today announces the appointment of Mabroor Ahmad as Sales Director, Supply, alongside key global and US hires, as it continues to lead the charge in smart programmatic technology that identifies the best quality […]