Addison Group Talent Solutions Brand Refresh Reiterates “People-First” Commitment

Addison Group Talent Solutions Brand Refresh Reiterates “People-First” Commitment

Addison Group, a leading professional services parent company that includes brands specializing in staffing, consulting, and executive search, recently launched a new website and refreshed brand for its talent solutions business unit. The change comes as Addison Group celebrates 25 years of empowering people through the company’s expertise in talent solutions. “All of our different […]

VERY LAUNCHES NEW DREAM TOYS CAMPAIGN TO HELP FAMILIES KICK-START THEIR CHRISTMAS SHOPPING

VERY LAUNCHES NEW DREAM TOYS CAMPAIGN TO HELP FAMILIES KICK-START THEIR CHRISTMAS SHOPPING

Very has unveiled its new toys campaign, ‘Daydreaming’, which has been designed to inspire families to start their Christmas toy shopping early. The new campaign is being launched as research from the online retailer reveals more than three fifths of people think about Christmas in October, with many wanting to avoid missing out while spreading […]

Silentnight return to TV with Sleep Great, Britain

Silentnight return to TV with Sleep Great, Britain

Silentnight return to our screens this week with a primetime campaign by Dinosaur. It marks a return to TV for the UK’s most trusted sleep brand and is part of Silentnight’s broader mission of celebrating the great British sleeper. The ad is an upbeat and uplifting celebration, reflecting the unique place the brand has in […]

Clarion Communications Supercharges Advisory Board with Powerhouse Trio, Including TV Personality Anna Williamson

Clarion Communications Supercharges Advisory Board with Powerhouse Trio, Including TV Personality Anna Williamson

Award-winning Consumer and B2b PR, Digital and Influencer Marketing agency, Clarion Communications, today announced a trio of powerhouse additions to its ‘Very Clever People’ advisory board, further strengthening its ‘Clever Works’ approach to creating impactful campaigns. Joining the ranks are renowned author, coach, and TV presenter Anna Williamson, esteemed Professor and Design Historian Deborah Sugg Ryan, and […]

New LG Ad Solutions Study Reveals Advertisers Should Prioritise The Total TV Experience For Effective CTV Campaigns

New LG Ad Solutions Study Reveals Advertisers Should Prioritise The Total TV Experience For Effective CTV Campaigns

Research from LG Ad Solutions and MediaScience Shows That Integrating CTV Video, Native, and Mobile Video Enhances Campaign Effectiveness LG Ad Solutions, in collaboration with MediaScience, today released a groundbreaking study that underscores the effectiveness of creating a seamless Connected TV (CTV) advertising experience. The study, titled The Connect Effect, demonstrates that integrating CTV Video, Native, […]

KesselsKramer shows perfect match between art and youth

KesselsKramer shows perfect match between art and youth

The Dutch Museum Association and KesselsKramer launch a campaign to encourage young people to visit museums without filters Combinations Striking encounters between the diversity of young people and works of art or museum environments are the new campaign that aims to position the museum among a younger target group as a sanctuary for all beliefs. […]

Newman’s Own® Reveals National Generosity Index: Los Angeles Residents and Swifties Among the Most Generous

Newman’s Own® Reveals National Generosity Index: Los Angeles Residents and Swifties Among the Most Generous

Social Experiment Utilizing “Pay What You Want” Pizza Truck Underscores Newman’s Own Mission to Support Children Who Face Adversity by Donating All Proceeds to Charity Newman’s Own, Inc. recently unveiled the results of its Generosity Index, a unique social experiment that measured generosity across the nation through a “Pay What You Want” pizza truck tour created by […]

Party Land Seeks Super Bowl Work via Cameo Videos

Party Land Seeks Super Bowl Work via Cameo Videos

In a bid to score Super Bowl work, Party Land is shaking things up with a series of Cameo videos featuring Cameo videos by The Real Housewives of New York City star Sonya Morgan, musician Kenny G, and even Santa Claus. The independent agency is offering “two free rounds of creative on any Big Game brief,” aiming […]

Chase launches major new campaign to help customers ‘see what their money can do’

Chase launches major new campaign to help customers ‘see what their money can do’

Chase today launches a major new advertising campaign and brand platform, designed to inspire customers to realise the potential of their money. The new platform and campaign – which comes three years after Chase‘s launch in the UK – signifies the next step in Chase’s growth as it continues to broaden its product offer and supports a […]

Publicis Groupe UK launches LeSHOP – its first creative agency specialising in commerce

Publicis Groupe UK launches LeSHOP – its first creative agency specialising in commerce

Publicis Groupe UK has announced today (Monday 30th September) the launch of LeSHOP, a creative agency specialising in building brands in the commerce space. In an era where every moment is shoppable, LeSHOP’s offering, which includes brand activation, retail experience and omnichannel marketing, will help clients seamlessly integrate brand and commerce. The new agency seeks to […]