The nationwide campaign is in response to research showing that sex is a major survivorship issue for people with cancer GIRLvsCANCER has partnered with BBH to launch a boundary breaking campaign addressing a major (but rarely discussed) survivorship issue of people living with and beyond cancer. Sex. Half of the population will develop some form […]
The pioneering execution across two iconic DOOH units in Times Square sees screens display 3D elements in tandem across a 15 second spot featuring the new Shasta Boot Tall Leading digital marketing business Jellyfish today announces the rollout of an attention-grabbing 3D digital out-of-home (DOOH) campaign for the UGG® brand’s new winter lifestyle collection, to […]
Oxfam today launches its latest legacy campaign, as it encourages activists to “stay in the fight” and continue to fight for causes important to them. Shot on location in London, UK and Nairobi, Kenya, the inspiring Stay In The Fight film brings to life a story where protester Edith tells her grandchildren about her youth. […]
Specsavers’ award-winning in-house creative agency is rebranding from Specsavers The Agency to Specsavers Creative. Since the business launched in 1984, Specsavers has been pioneering in its strategy to build its creative expertise in-house rather than outsource it to an external creative agency. At the time, it was a bold move, but the results speak for […]
Wavemaker has been appointed as global media consultancy partner for international high-speed rail service, Eurostar. As part of the Eurostar and Thalys merger earlier this year, the rail company began operating as one single rail network connecting continental Europe, and the UK on high-speed direct and indirect routes. As part of this merger, the business decided to consolidate […]
The Gate has hired Associate Creative Director Jo Ratcliffe to work across their growing portfolio of clients. Ex J. Walter Thompson and Fold7, Ratcliffe has crafted innovative campaigns for a diverse range of brands, including HSBC, Nestle, NCVD, CoppaFeel, Rightmove, and many others. Amongst several distinctions for a variety of campaigns, Ratcliffe’s work for NCVD […]
Beatgrid, the single-source cross-media audience measurement solution, today announces a partnership with marketing and communications leader PHD Australia. The partnership comes in response to the growing need for single-source cross-platform measurement. Beatgrid addresses one of the most pressing concerns for global brands and marketers today, the accurate measurement for attribution of advertising investments. The partnership […]
Museumkaart and KesselsKramer launch brand campaign for more than 500 museums The museum, for some a cultural necessity, for others a compulsory piece of homework. The general public’s image of museums is in dire need of refreshment. The days when museums were stately places where you looked at a work of art in oppressive silence […]
In this new film for its flagship model DS 4, DS Automobiles reveals a new dimension of the French art of travel: the absolute comfort. A multisensory comfort that combines DS’ legendary suspension, noble materials, refined and magnetic style, exceptional acoustics, and cutting-edge onboard technology, including DS Night Vision and now, as a world exclusive, […]
Creative agency Majority develops first campaign for J-Harden Wines while poking fun at the pretentiousness of the wine industry Last year, NBA superstar James Harden launched J-Harden Wines in partnership with Accolade Wines to make quality wine more accessible to all consumers. Now, the brand introduces its first-ever campaign: “Work Hard, Play Harden.” The campaign […]