Digital 2024: Global social media users pass 5 billion milestone

Digital 2024: Global social media users pass 5 billion milestone

New report finds that the world averaged 8.4 new social media users per second over the past year We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have released Digital 2024, their latest annual report on social media and digital trends worldwide. In a bumper year for digital milestones, Digital […]

THE NEW YORK BOTANICAL GARDEN UNVEILS MAJOR BRAND REFRESH IN PARTNERSHIP WITH WOLFF OLINS

THE NEW YORK BOTANICAL GARDEN UNVEILS MAJOR BRAND REFRESH IN PARTNERSHIP WITH WOLFF OLINS

The New York Botanical Garden (NYBG) today unveils its first major brand refresh in over a decade in partnership with global brand consultancy Wolff Olins. An updated brand strategy, visual and verbal identity pave the way for a new chapter for NYBG, celebrating a closer alignment between the physical, local experience of visiting the Bronx-based […]

Perfect Storm appoints new Sales and Marketing Director and moves into larger Leeds HQ

Perfect Storm appoints new Sales and Marketing Director and moves into larger Leeds HQ

Digital agency doubles its office size as turnover grows 30% YOY Digital agency Perfect Storm has appointed George Vann as Sales and Marketing Director. George joins from Ingenuity, where he was managing partner, responsible for establishing the company’s first ever hub in the North. His 12-years of experience spans time leading Business Development and Marketing for McCann […]

Beatgrid’s Single Source Panel: Precision in Measuring CTV, YouTube, and TV Amidst Walled Garden Challenges

Beatgrid’s Single Source Panel: Precision in Measuring CTV, YouTube, and TV Amidst Walled Garden Challenges

With US buyers and planners shifting budgets from Linear TV to thriving CTV, the challenge of deduplicating CTV (including YouTube, Netflix, Hulu, Amazon Prime…) and TV metrics becomes apparent. With YouTube dominating CTV ad spending, traditional TV and AV measurement methods grapple with walled-garden complexities, hindering accurate cross-platform data comparisons within the same campaigns. Beatgrid […]

DORITOS® Launches First International Brand Platform, ‘For the Bold in Everyone’

DORITOS® Launches First International Brand Platform, ‘For the Bold in Everyone’

The platform includes multiple humorous commercial films from BAFTA Award-winning director Gary Freedman inspiring people to re-examine their biases, igniting a world of bold self-expression. Doritos is debuting the brand’s first-ever unified international creative campaign and brand platform, ‘For the Bold in Everyone’, strategically redefining the meaning of “bold” and inspiring people to be triangles […]

DLMDD celebrates London’s iconic music venues

DLMDD celebrates London’s iconic music venues

DLMDD, the creative sound branding agency, has today launched a podcast series which showcases and celebrates London’s revered music venues and thus far features episodes telling the stories of Ronnie Scott and Spiritland with a host of other legendary venues lined up! Called ‘If These Walls Could Talk’, the podcast is hosted and created by […]

Utiq appoints Catherine Murray as Head of Partner Services to spearhead publisher and advertiser relations in the UK

Utiq appoints Catherine Murray as Head of Partner Services to spearhead publisher and advertiser relations in the UK

Catherine Murray brings over 20 years of publisher and ad tech experience to the people-first Authentic Consent Service as it cements its position in the UK market Utiq, the European adtech company delivering a telco-powered Authentic Consent Service to enable responsible digital marketing, has appointed seasoned publishing professional Catherine Murray as Head of Partner Services. […]

Brand Metrics Fuels Expansion with Four Senior Hires

Brand Metrics Fuels Expansion with Four Senior Hires

The brand uplift measurement specialist has recruited ex-Meta data science specialist Gareth Lloyd and three other key hires Global technology company Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced four senior hires as part of its continued expansion. Ex-Meta lead Gareth Lloyd joins as Head of Research and […]

Internationally Renowned Design Agency Turner Duckworth Presents Stories and Advice Gathered From 30+ Years Working with The World’s Biggest Brands

Internationally Renowned Design Agency Turner Duckworth Presents Stories and Advice Gathered From 30+ Years Working with The World’s Biggest Brands

Published By Phaidon on Feb. 24th, Book Weaves a Narrative Around the Influential Studio’s Three-Decade-Plus Through The Lens Of Their Best Known Work For Amazon, McDonald’s, Metallica, And More Phaidon is delighted to present “I Love It. What Is It?,” available on February 24th in the UK wherever books are sold. This inspiring volume is […]