All People All Places (APAP), a charity dedicated to helping vulnerable people overcome homelessness, has today unveiled a hard-hitting new billboard in London, filled with items essential for surviving on the streets in the harsh winter months. The billboard is the brainchild of APAP and Cogent, an independent marketing agency that counts high-profile brands among […]
Accenture Song has appointed Camille Yin to the newly created role of ‘Head of Brand Design.’ Yin’s appointment will bring together design and brand strategy as the agency continues to evolve its commitment to tech powered creativity. Camille joins Accenture Song from Anomaly, where she was instrumental in setting up its brand design department with […]
BMB has been appointed lead strategic and creative agency for Kerry Dairy Consumer Foods, home to the UK and Ireland’s leading dairy and plant-based brands including Strings and Things Kids Snacks, PURE, Dairygold and Charleville brands. BMB pitched against three other agencies (undisclosed) to win the account in a process organised by the AAR. BMB […]
North East-based media agency, Route, has appointed one of the UK’s highest profile FMCG marketers to the board as Non-Executive Director. Gareth Turner, former head of marketing for Weetabix and a driving force behind the viral ‘Beans on Bix’ campaign, has over 23 years of experience in national and global roles, marketing some of the […]
Independent full-service advertising agency St. John and restaurant-growth consultancy Store By Store (SxS) have launched “Smart Takes,” a podcast series created to discuss restaurant growth, trends, guest experience, franchising and how to build long-term brands in the QSR, fast casual and casual categories. Store By Store, a partner company to St. John, uses guest transactions, proximity data and marketing […]
The ex-Google executive takes the reins of the business in Italy following success with localised approach Global digital marketing business Jellyfish today announces the promotion of Andrea Prosperi as Regional Director, Italy. Having joined in 2021 to run Jellyfish’s client management operations in the country, Andrea will now be running the business, including sales, partnerships […]
Ever since McDonald’s created the Big Mac in 1967 the burger has had an economic index named after itself, a museum dedicated to its history and in Sweden people order a Big Mac every third second. Despite its celebrity status, Big Mac has been lacking something most icons have – an autograph! Therefore, McDonald’s Sweden […]
Spark Foundry, the Acceleration agency, today announces the appointment of Marcos Angelides and Kate Anthony to joint Managing Director, and Nigel Waring is taking on the role of Chief Operating Officer. The news follows a period of vast growth for the agency, in which it has seen its billings more than double. In their new […]
Celebrating Christmas in Japan is a little different to other parts of the world. The holiday is a romantic one, deemed a pre cursor to Valentine’s Day, much less about family, more about lovers. For their 2023 Christmas campaign, condom brand SKYN gives a whole new meaning to the ‘Blind Date’ – a romantic meeting […]
Today, VIOOH, the leading premium global digital out of (DOOH) home supply-side platform, announced a partnership with the Carbon Intelligence Platform, Cedara, a supporter of Ad Net Zero. In an industry first for a programmatic DOOH (prDOOH) player, VIOOH has shared publicly its impression intensity carbon emissions (grams CO2e) per ad impression for 2022, which […]