SPECSAVERS BREATHES NEW LIFE INTO THE WORST PERFORMING GRASSROOTS FOOTBALL TEAM WITH EARNED-FIRST CONSUMER CAMPAIGN – SPECSAVERS’ BEST WORST TEAM

SPECSAVERS BREATHES NEW LIFE INTO THE WORST PERFORMING GRASSROOTS FOOTBALL TEAM WITH EARNED-FIRST CONSUMER CAMPAIGN – SPECSAVERS’ BEST WORST TEAM

Specsavers teams up with Harry Redknapp to breathe new life into a struggling grassroots football club as part of its earned-first consumer campaign, Specsavers’ Best Worst Team. The high street optical and audiology brand – known for its award-winning reactive social media strategy in the football space – brings back its Best Worst Team campaign […]

Design studio Butterfly Cannon strengthens its strategy, client services & design teams

Design studio Butterfly Cannon strengthens its strategy, client services & design teams

Butterfly Cannon is an award-winning design studio that uses its years of experience in prestige to elevate every brand they partner with, be it in beauty, drinks, fine foods, fashion, wellness or hospitality. In recent years, it has expanded its core skillset to meet the holistic needs of modern luxury brands, offering strategic and creative […]

Front-page ad without a logo nor product – just trust in an iconic brand Karl Fazer uses the power of its distinctive blue colour in a minimalistic ad

Front-page ad without a logo nor product – just trust in an iconic brand Karl Fazer uses the power of its distinctive blue colour in a minimalistic ad

Karl Fazer chocolate is loved by many in Finland, and one of its most distinctive features is its blue colour. December 6th marks the 106th Independence Day of Finland and to honour the approaching milestone Karl Fazer chose to highlight “Blue Moment” in the creative execution. With a minimalistic front-page ad, the brand trusts its […]

Jung von Matt SPORTS showcases the UEFA Euro draw in Hamburg with spectacular container installation

Jung von Matt SPORTS showcases the UEFA Euro draw in Hamburg with spectacular container installation

The agency worked with Segmenta Communications on huge display in the port city Jung von Matt SPORTS, the sports arm of the international creative agency that recently opened in London, has helped create a massive installation in Hamburg to reveal the UEFA Euro draw for 2024. Working with PR agency Segmenta Communications, Jung von Matt SPORTS staged […]

Global brand e.l.f. Cosmetics and strategic creative agency Southpaw launch AR Murals for ‘Express Your e.l.f.’ campaign

Global brand e.l.f. Cosmetics and strategic creative agency Southpaw launch AR Murals for ‘Express Your e.l.f.’ campaign

Southpaw, the global strategic creative agency has launched an immersive AR Mural for beauty disruptors e.l.f. as a continuation of their work on the successful Express Your e.l.f. campaign. The community-led movement campaign unveiled earlier this year featured an inclusive and diverse cast of 20, in the brand’s successful campaign video. To launch the campaign, […]

Leading food and drink comms agency grows team and adds dedicated travel, hospitality, and leisure division

Leading food and drink comms agency grows team and adds dedicated travel, hospitality, and leisure division

Following some exciting new account wins, award-winning food and drink PR and Communications agency, Sharp, has bolstered its team with three new hires and expanded its service offering to launch a dedicated travel, hospitality, and leisure division. Founded in 2010, the Kent based agency has built a stellar reputation within the food and drink world […]

IsaDora Brings Out True Swedish Beauty in New Brand Design

IsaDora Brings Out True Swedish Beauty in New Brand Design

With an ambition to redefine beauty, IsaDora has presented a new brand platform, visual identity and packaging design created together with the Scandinavian consumer branding agency Everland. Inspired by its 40-year-old heritage, it brings to market what few others can do: Swedish genuineness. Few brands have thrived beyond a decade in an industry notoriously obsessed […]

This Retro Board Game Highlights the Cruelty of Fois Gras Production

This Retro Board Game Highlights the Cruelty of Fois Gras Production

Animal rights organisation Wakker Dier take an unconventional approach to awareness with launch of board game created by Mutant With Christmas around the corner and festive menus with all manner of gastronomic delicacies being planned, one item that might controversially be on many a shopping list is Foie Gras.  Controversially, ducks used in the production of […]

Calling all industry experts!

Calling all industry experts!

Today, creative technology studio Appetite Creative has made a call out to the wider advertising, retail and packaging industry asking them to share their thoughts on the future of connected packaging innovations via a short survey. Taking just three minutes to complete, the 2024 Connected Packaging Survey gives participants an opportunity to shape the future […]

Toyota Gives a Little Love This Holiday Season

Toyota Gives a Little Love This Holiday Season

First of Two Heartwarming Holiday Ads Debuted During NBC’s “Christmas in Rockefeller Center” As the holiday season kicks off, Toyota is celebrating the joy in creating holiday memories with family through a message about spreading love this season. “Present from the Past,” the first of two Toyota holiday ads, debuted last night during NBC’s primetime […]